Marketing Specialist focusing on Google Analytics within a dynamic marketing agency in Berlin. Supporting marketing campaigns and brand initiatives through market research and creative brainstorming.
About the role
- Senior Marketing Manager leading multi-channel campaigns in a fintech company. Driving growth and brand awareness in the competitive payments industry while collaborating with sales and product teams.
Responsibilities
- Own end-to-end delivery of integrated campaigns across channels.
- Develop vertical campaigns tailored to specific buyer pain points.
- Drive ABM programs, ensuring Sales is equipped.
- Shape differentiated messaging around cross-border payments.
- Partner with Sales on pipeline generation.
- Own campaign performance dashboards tracking KPIs.
- Manage flagship events, webinars, and activations.
Requirements
- 6–8 years of B2B marketing experience
- At least 3+ years in payments
- Proven track record of running integrated demand generation campaigns
- Strong understanding of cross-border payments, FX
- Hands-on experience with ABM platforms
- Data-driven mindset
- Strong project management skills
- Experience in high-growth fintech or SaaS environments
Benefits
- Health insurance
- Flexible work arrangements
- Professional development
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