Regional Marketing Lead at Sokin, developing and executing marketing strategies to enhance brand awareness in UK & Europe. Collaborating with global teams and local partners to drive growth.
Responsibilities
Develop and implement a comprehensive marketing strategy to increase brand awareness and drive adoption of Sokin’s solutions in the region.
Localise global marketing campaigns.
Identify market opportunities and customer segments to optimise growth and engagement.
Manage and execute event marketing tactics.
Collaborate with in-house teams and external partners to execute go-to-market (GTM) strategies effectively.
Design and implement targeted Account-Based Marketing (ABM) campaigns.
Establish Sokin as a leading player in the fintech space through targeted PR and community engagement.
Work closely with the global marketing team to align on strategy and share best practices.
Track and analyse the performance of campaigns.
Requirements
7+ years of experience in marketing, with a strong focus on regional or field marketing.
Proven track record of activating and growing brand presence within a specific market, preferably in the fintech or payments sector.
Experience designing and executing Account-Based Marketing (ABM) strategies.
Experience working with cross-functional teams in a fast-paced, dynamic environment.
Strong project management skills.
Excellent communication and interpersonal skills.
Data-driven mindset with the ability to interpret metrics and adjust strategies accordingly.
Founding Marketer at Finch building marketing strategies to improve access to legal services for everyday Americans. Collaborating across functions to enhance the company’s brand presence.
Intern coordinating marketing analytics and digital enablement at Porsche Asia Pacific. Supporting KPI reporting, digital transformation, and data - driven decision - making.
Trainee in marketing for CUBE Bikes assisting in project management and event coordination. Support marketing efforts while benefiting from independence in a professional team environment.
Lead tourism industry sales efforts for Clear Channel Outdoor, driving growth in destination marketing partnerships. Manage client relationships and develop advertising strategies across various platforms.
Chef de Projet Marketing & Accès au Marché contribuant à l’évolution du système de santé. Implication dans la conception et déploiement d’offres d’accompagnement pour établissements de santé.
Associate Director leading HCP marketing strategy for oncology products in the US. Overseeing launch planning, execution, and medical education in this hybrid role.
Trade Marketing Manager managing trade marketing campaigns for Mondelēz International and optimizing category performance through strategic planning and customer engagement.
Marketing intern supporting the development and implementation of strategies and concepts for clients. Collaborating with the team on various marketing activities across digital and live platforms.
Intern in Marketing at Dreamlines GmbH, supporting product management with operational tasks and marketing activities. Engage in communication with partners and create promotional materials.
Digital Media Intern assisting Digital Marketing Strategy and Paid Media teams at Two Rivers Marketing. Gaining hands - on experience with integrated digital marketing campaigns and collaborating with cross - functional teams.