Marketing Analyst creating high-quality materials to engage clients and support sales at SoftExpert, a leader in integrated software solutions.
Responsibilities
Develop and produce product marketing materials, including:
Product videos and tutorials.
Catalogs and website product descriptions.
Demo screens and interactive materials for sales demonstrations.
Work closely with Product Marketing, Design, Development, and Sales teams to ensure content is accurate and aligned with market needs and pain points.
Translate technical features into clear, customer-focused messaging.
Ensure all content aligns with SoftExpert's brand guidelines and positioning.
Stay up to date on market trends and customer needs to create relevant and impactful content.
Support the creation of sales enablement tools to help the sales team present our solutions effectively.
Bring creativity and new ideas to develop innovative and engaging materials.
Collaborate on the creation of case studies, eBooks, landing pages, and other technical materials to strengthen SoftExpert's authority in the market.
Requirements
Bachelor's degree in Engineering or related field.
Technical experience in industries such as manufacturing, food & beverage, healthcare, and life sciences.
Strong written and verbal communication skills.
Advanced English (reading, writing, and speaking).
Basic Spanish.
Excellent time management and task prioritization skills.
Attention to detail and ability to manage multiple projects simultaneously.
Technical knowledge of the SoftExpert Suite.
Experience with enterprise management software (e.g., CRM, ERP).
Experience in marketing, product, or sales roles.
Knowledge of UX/UI principles to create engaging demo screens and interactive content.
Benefits
Unimed Health Plan: No monthly fee for the primary member and only 30% copayment.
Annual Bonus: We recognize and reward your efforts with a special annual bonus.
Meal Allowance or Food Voucher: Enjoy meals without payroll deductions, with a benefit of R$884.00.
Education Assistance: Scholarships for language courses, undergraduate, postgraduate, or specialization programs, with monthly reimbursement of up to 70%.
TotalPass: Access to a nationwide network of gyms, psychologists, and nutritionists across Brazil with an exclusive discount.
Dental Plan: Choose among three comprehensive plan options for dental care throughout Brazil.
Referral Bonus: Refer a friend and receive up to R$1,000.00.
Free Online Courses: Improve your skills with 100% free courses developed by SoftExpert.
Internal and External Training: We invest in your growth with training programs.
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