Marketing Expert combining lead generation with operational support for management at Blümlein AI & Automation GmbH. Focused on effective marketing strategies in AI and automation.
About the role
- Marketing Coordinator executing marketing programs for Aramark Collegiate Hospitality account. Driving business growth, consumer engagement, and client retention strategies in a university setting.
Responsibilities
- Responsible for executing and implementing base business growth programs and strategies to improve sales, ensure pricing accuracy and increase voluntary meal plan participation/sales.
- Ensures all promotions, sales enablers and other Executional Framework initiatives are implemented across the account.
- Collaborates with District Marketing Manager and operations team to assist in writing the Client Business Review and is accountable for the data and results entered into Meal Plan Analytics database.
- Interacts with client and maintains effective client and customer relations as well as maintains strong relationships with all levels of the Aramark team to accomplish goals and objectives.
- Looks for opportunities to implement new innovations, technology solutions, products and services which support sales growth and client retention.
- Measures results of marketing programs and gains customer feedback.
- Ensures participation in DiningStyles and Voice of the Consumer (VOC) and presents results at team and client meetings each semester.
- Works with/manages student marketing intern(s) to ensure all program logistics/graphics are complete.
- Manages student peer to peer groups to ensure proper execution of voluntary meal plan selling.
- Ensures necessary training and support are provided to the account and that brand standards are fully executed at all identified points of service, resulting in sustainable growth in sales, profit, and customer satisfaction.
- Participates in the contract re-bid/extension process for their account.
Requirements
- Requires content creation experience (blogs, press releases, internal communication, social media posts)
- Requires a high school diploma or equivalent
- Excellent oral and written communication skills
- An eye for design and branding
- Strong research, project management and analytical skills
- Advanced knowledge of Microsoft Office and Adobe applications
- Excellent project management skills with a proactive approach to all projects
Benefits
- Professional development opportunities
- Travel - Minimal
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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