Business Analyst utilizing modern analysis techniques to improve data - driven decision - making for Hydroscand. Collaborating with stakeholders on projects in the UK and Europe.
About the role
- Music and Audience Insights Analyst at Secretly Group bridging marketing and data analysis to inform strategic decisions. Focused on understanding music consumption and collaboration across teams.
Responsibilities
- Monitor how marketing campaigns are driving consumption across streaming platforms, social platforms, and beyond.
- Build and deliver regular reporting on streaming performance, playlisting, video, and catalog activity to internal teams and artist managers.
- Identify anomalies, spikes, and cross-platform momentum in our catalog and investigate their origins.
- Analyze territory-level data before, during, and after campaigns and alongside touring cycles to inform strategic decisions around releases.
- Collaborate closely with both the digital marketing team and the streaming/sales team, acting as a trusted analytical resource across both.
- Leverage AI tools and emerging technologies to produce insights.
Requirements
- Prior experience in a music industry setting (label, distributor, DSP, or management)
- Familiarity with tools like Google Data Studio, Chartmetric, Luminate, or similar platforms
- Experience working with or prompting AI tools for research and analysis
- Genuinely passionate about music — the kind of person who follows new releases, pays attention to how music travels, and has real opinions about what's resonating and why.
- A quick learner who's comfortable working across different data sources and tools, including AI-assisted workflows.
- Strong written and verbal communicator who can translate data into clear, compelling narratives for both creative and business audiences.
- Analytical background — comfortable with spreadsheets, data visualization, and working with streaming metrics.
- Proactive and self-directed, with the ability to manage multiple projects and set your own priorities.
- Interested in how the digital landscape — social media, streaming platforms, emerging tech — shapes how music is consumed.
Benefits
- Paid holidays including end of the year closure
- Paid Time Off policy, which includes a separate Sick Days bank
- 401K with corporate matching
- 12 weeks for parental leave after birth or adoption paid at 100% of salary
- Commuter Benefit
- Volunteer Hours Matching Policy
- Employee Assistance Program
- Medical Health insurance covered at 100% for employee - only medical premiums
- Dental & Vision insurance
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