Assist in the planning and execution of SEO strategies to improve organic search rankings and website traffic.
Conduct keyword research, on-page and off-page optimization.
Monitor and report on website performance using Google Analytics, Google Search Console, and other SEO tools.
Collaborate with the content team to optimize blogs, landing pages, and other digital assets for SEO best practices.
Support link-building efforts and outreach initiatives.
Help maintain and update content using CMS platforms like WordPress or HubSpot.
Create regular performance reports and provide actionable insights to improve results.
Stay up to date with the latest SEO and digital marketing trends.
Requirements
Bachelor's degree in marketing, Communications, Business, or related field (or equivalent experience).
Basic understanding of SEO principles, including keyword research, link building, and on-page optimization.
Working knowledge of Google Analytics, Google Search Console, and Google Tag Manager.
Familiarity with tools such as SEMrush, Ahrefs, Moz, or Ubersuggest.
Basic proficiency with WordPress or HubSpot for content management and optimization.
Ability to write clear, engaging, and SEO-optimized content using AI tools for efficiency.
Basic understanding of HTML, meta tags, and structured data (preferred).
Basic knowledge of Canva, Photoshop, and photography for content creation.
Fluent in English (written and spoken). Spanish is a plus.
Ability to interpret SEO data, identify trends, and produce reports.
Excellent organization, communication, time management, and teamwork abilities.
Benefits
A supportive and collaborative work environment in Mexicali or Remote (preference for candidates available for occasional in-person meetings in Mexicali).
Opportunities for professional development and growth within the marketing team.
Competitive salary and law benefits.
The chance to work on innovative, global marketing projects across multiple regions (USA, LATAM, South Africa, Europe, and Asia).
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