Home Care Marketer building relationships with referral sources and educating the community on care services. Collaborating with the care team and promoting agency offerings through various channels.
Responsibilities
Build and maintain strong relationships with healthcare providers, senior living communities, and other referral sources
Market our home care services to potential clients and their families
Educate the community on the importance of caregiving and our home care offerings
Conduct presentations, in-services, and informational sessions for referral partners
Attend networking events, health fairs, and community outreach programs
Track and report on marketing activities and outcomes
Collaborate with the care team to ensure smooth transitions for clients
Promote agency brand and services through digital, print, and in-person efforts
Requirements
Proven experience in healthcare marketing or sales (preferably in home care or senior services)
Strong communication, presentation, and relationship-building skills
Knowledge of senior care services and local healthcare systems
Ability to work independently and manage a flexible schedule
Reliable transportation and valid driver’s license
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