ACLU seeks an Undergraduate Social Media Intern based in the U.S. to assist with social media content gathering and engagement. Internship can be remote or hybrid, focused on advocacy and civil rights.
About the role
- Senior Social Media Specialist leading performance and creative excellence for Mindvalley’s social media presence. Managing strategies across multiple platforms and mentoring a high-performing team.
Responsibilities
- Own performance, growth, and consistency across all key social media channels.
- Set platform-specific content strategies based on data, brand objectives, and trends.
- Oversee channel calendars, ensuring content balance across evergreen, campaign, trend, and community content.
- Maintain editorial quality and creative alignment with the Mindvalley brand.
- Manage and mentor Social Media Specialists across multiple platforms.
- Provide strategic oversight, daily guidance, and feedback loops to ensure consistency and growth.
- Foster a high-performing, feedback-driven team culture with creative autonomy and accountability.
- Brief video editors, designers, and creators with clear, compelling creative direction and strategic context.
- Review scripts, captions, thumbnails, and hooks — guiding the team toward emotionally intelligent, high-performance storytelling.
- Ensure content adheres to platform best practices while pushing creative boundaries.
- Partner with SEO and content leads to align social themes with keyword priorities and organic search behavior.
- Ensure metadata (titles, descriptions, hashtags) on platforms like YouTube and LinkedIn is optimized for both engagement and discoverability.
- Contribute social insights to content ideation, surfacing platform trends and performance signals.
- Track KPIs across all channels (engagement, reach, retention, shares, watch time).
- Lead regular content reviews and team retrospectives based on platform insights.
- Implement structured testing (e.g., hook/thumbnail iterations, A/B copy tests) to optimize reach and retention.
- Work closely with Product Marketing, Brand, Growth, Editorial, and Video teams.
- Represent the Social Media team in cross-functional meetings and campaign planning sessions.
- Coordinate social support for launches, events, influencer campaigns, and editorial features.
Requirements
- 6+ years in social media or content marketing roles, with 2+ years in people management or senior creative leadership.
- Deep understanding of TikTok, Instagram Reels, YouTube Shorts, and LinkedIn — including algorithms, trends, and storytelling nuances.
- Experience managing social strategy across multiple channels and scaling output through teams or pods.
- Proven success briefing and collaborating with creatives (editors, designers, writers).
- Strong understanding of SEO fundamentals, content search behavior, and cross-channel distribution principles.
- Adept with content tools like Notion, CapCut, Adobe Suite, and AI-powered platforms (ChatGPT, Trendpop, Opus Clip, etc.).
- Analytical and strategic thinker with the ability to interpret data and adjust content plans accordingly.
Benefits
- Mindvalley is an equal opportunity employer and does not discriminate.
Job title
Job type
Experience level
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Not specified
Degree requirement
Location requirements
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