Senior Integrated Marketing Manager leading strategic direction and execution at Medtronic. Focusing on Robotic and Digital Surgery portfolios while driving customer-focused innovation for healthcare access.
Responsibilities
Lead the strategic direction, planning, and execution of upstream marketing activities for the Robotic and Digital Surgery Portfolios.
Shape the long-term portfolio vision and drive customer-focused innovation.
Ensure excellence in new product launches and collaborate with sales and product teams.
Engage with Key Opinion Leaders (KOLs) and analyze market data.
Manage campaigns and create sales and marketing materials.
Requirements
Bachelor’s degree in engineering, Business, Healthcare Management, or a related field.
+10 years of progressive experience in marketing.
Proven track record in portfolio strategy, product launches, and pricing strategy.
Prior experience working in similar large-scale healthcare strategic initiatives.
Strong strategic thinking, analytical skills, and ability to translate insights into actionable plans.
Exceptional collaboration and influencing skills with global and cross-functional stakeholders.
Demonstrated success in navigating matrix organizations and driving alignment across regions.
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