Content Director responsible for shaping the brand voice and storytelling for Benchmark Mortgage. Leading brand messaging, campaigns, and internal communications to engage audiences and attract recruits.
Responsibilities
Shape the company’s voice and storytelling across every channel.
Develop brand messaging, campaigns, and internal communications that engage audiences.
Lead creation of clear, compelling, and brand-aligned messaging across all marketing channels.
Establish brand voice guidelines and ensure consistency across platforms.
Oversee content strategy for B2C marketing, B2B recruiting, and internal communications.
Manage internal and external writers, editors, and content partners.
Requirements
Minimum of seven (7) years of experience in content strategy, brand communications, or marketing communications.
Bachelor’s degree in Communications, Marketing, Journalism or a related field or the equivalent years of experience and education combined.
Knowledge of brand management, voice development, and reputation building
Expert ability to create and manage content across multiple formats and platforms
Knowledge of SEO, digital analytics, and content performance measurement
Proficient with content management systems and digital publishing platforms
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