Senior Analyst focused on enhancing digital customer experience for MEOO app. Leading data-driven product initiatives and collaborating with technology and business teams at Localiza&Co.
Responsibilities
Analyze and monitor digital customer journey indicators such as app/web usage, NPS, and volume and types of support tickets, identifying opportunities for continuous improvement
Conduct quantitative and qualitative analyses of the customer experience, linking data to hypotheses and actionable insights
Build and maintain dashboards and performance indicators related to the digital experience
Map customer journey issues, structure diagnostics, and translate opportunities into transformation projects
Discuss solutions with technology teams (squads, developers, Labs) and operations areas, acting as a bridge between business and product
Oversee project execution, performing follow-ups, alignments, and delivery management
Define and monitor post-implementation success metrics to ensure real impact on the customer experience
Communicate results, progress, and learnings to different levels of the organization, including management
Requirements
Strong professional experience in Customer Experience applied to digital products
Excellent analytical skills, with the ability to turn data into decisions and strategic direction
Experience in digital product, technology, or digital transformation environments
Profile that combines strategic vision, hands-on execution and strong communication, acting as the owner of projects
Ability to work cross-functionally, engaging with technical teams and business areas
Senior profile with autonomy, critical thinking and maturity to prioritize high-impact initiatives
Bachelor's degree completed
Experience in Customer Experience within a digital context (apps, platforms, digital products)
Advanced Excel for data analysis and manipulation
Advanced Power BI with experience building dashboards and KPIs
Experience analyzing product metrics and customer journey metrics
Practical knowledge of agile methodologies
Knowledge of SQL and/or Python for data analysis (a plus, not required)
Benefits
Profit-sharing
Meal allowance
Meal voucher
Private health insurance
Dental insurance
Gympass
Private pension plan
Transportation voucher
Allya
Unlimited access to courses from our Localiza University
Internal training and development programs
Discounts on vehicle purchases and rentals
Job title
Senior Digital Transformation Analyst, Customer Experience
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