Hybrid Lead Marketing Manager

at LIMITD

• Job title: Lead Marketing Manager
• Job type: Full Time
• Experience level: Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Berlin, Germany

About the role

• Lead Marketing Manager driving marketing strategies for influencer products at LIMITD by Wunderproducts GmbH. Managing social media, campaigns, and brand strategies in a growing startup environment.

Responsibilities

• Provide leadership for the LIMITD marketing team (Social Media + Marketing Project Management) and oversee all cross-brand initiatives
• Develop an overarching marketing strategy for our brands and ensure Social Media, campaigns, launches, creator integrations, and events work seamlessly together
• Own the planning, execution and continuous development of content and brand strategies for our brand accounts
• Coordinate internal teams as well as external partners, service providers and agencies
• Help shape the strategic direction of our brands — from positioning and audience targeting to the development of creative, cross-platform initiatives
• Manage budgets and resources for all marketing projects
• Produce reports, performance analyses and presentations for internal and external stakeholders.

Requirements

• University degree in Marketing, Media Management, Communications or a comparable field
• Several years of professional experience in Marketing, Brand Management, Social Media or Campaigning — ideally within the creator economy, a startup, or FMCG environment
• Familiarity with major social media platforms (especially TikTok, Instagram and YouTube) and a solid understanding of the mechanics of the creator economy
• Proven experience leading projects or teams
• Ability to manage multiple brands and campaigns simultaneously
• Strong communication skills, a solution-oriented approach and a collaborative mindset
• High level of commitment and willingness to go the extra mile
• Strong hands-on mentality and high self-initiative
• Excellent written and spoken German and English
• Confident user of MS Office (particularly PowerPoint and Excel).

Benefits

• Competitive compensation package with 28 days of vacation per year and a monthly lunch allowance
• Public transport subsidy
• Urban Sports Club membership
• Flexible working hours with flexitime and remote work options
• Daily provision of fresh fruit, muesli, beverages and snacks
• Modern office located in the heart of Kreuzberg with good transport links
• Professional development through individual training and growth opportunities
• Start-up atmosphere with flat hierarchies, an open feedback culture and a great team
• Team events and shared experiences — from lunches and evenings on our rooftop terrace to regular events that create lasting memories.