About the role

Founding Growth Lead at Legion Health scaling patient acquisition and retention for an AI-native mental health clinic. Responsible for growth systems at a moment of rapid expansion in the US with strong market potential.

Responsibilities

Designing and executing Legion Health’s growth roadmap, prioritizing experiments with the highest potential impact across acquisition, activation, and retention.
Owning multi-channel growth execution, including performance marketing (Google, Meta), paid + organic social, healthcare directories (Zocdoc, Psychology Today), lifecycle messaging (email, SMS), referrals, partnerships, SEO, and content.
Running rigorous analytics and experimentation, using PostHog and SQL-friendly tools to analyze funnels, define success metrics, and run A/B tests across channels and product surfaces.
Improving conversion and patient experience, optimizing landing pages, onboarding flows, scheduling, and lifecycle touchpoints.
Turning insights into action, synthesizing data, user interviews, and qualitative feedback into clear, prioritized growth decisions.
Partnering cross-functionally with product, engineering, design, and clinical operations to remove friction while maintaining regulatory compliance and care quality.
Building scalable playbooks for growth channels that can be repeated, expanded, and eventually handed off as the company scales.

2–5+ years of experience in growth, consulting, product strategy, marketing, or a similar operator role.
Hands-on experience owning or contributing meaningfully to multiple acquisition channels (paid social, SEM, directories, lifecycle comms, referrals, partnerships, SEO, etc.).
Strong analytical ability, including funnel analysis, experimentation design, and data storytelling, ideally using tools like PostHog and basic SQL.
A track record of moving quickly in ambiguous environments, prioritizing effectively, and learning through execution.
Clear written and verbal communication skills and a high bar for quality.
A strong ownership mindset with the ability to operate autonomously in a fast-moving startup.
Bonus points for experience in digital health, consumer growth, consulting (MBB), or regulated environments (HIPAA, healthcare advertising).

Salary: $89K – $172K (based on experience)
Early-Stage Equity: 0.1% – 0.4%
Health Insurance: Medical, dental, and vision benefits
Additional Perks: In-person retreats, meal stipends, etc.
Time Off: Flexible, unlimited vacation policy
Work Hours: Flexible
Impact: Work on something that truly matters to millions of patients and families.
Autonomy and Learning: Ownership over your metrics with the freedom to set priorities, shape processes, and drive outcomes end-to-end.
Growth Opportunities: As we scale, we envision our top performers from our founding team stepping into expanded roles and joining our executive leadership team.