SEO specialist focusing on GEO and AI search strategies at SIDN. Manage advanced GEO strategies and key projects autonomously in a high - performance international team.
About the role
- SEO Executive contributing to growth of online gaming brands through innovative strategies and team collaboration. Focused on technical audits and optimizing SEO performance for market expansion.
Responsibilities
- Own and optimise entire site sections (“folders”) end-to-end – from intent mapping to internal linking at scale – building high-impact SEO foundations for fast-growth markets.
- Run deep-dive technical and on-page audits using tools like Screaming Frog, Google Search Console, Ahrefs and SEMrush to uncover issues, spot opportunities and drive meaningful improvements.
- Partner closely with Content Editors, briefing them with actionable insights, best practices, and data-led recommendations that translate into traffic, conversions and revenue.
- Monitor SERPs, competitors and topical clusters daily/weekly, spotting performance shifts, investigating plateaus and recommending clear next steps.
Requirements
- Proven SEO experience, ideally working on large, complex or competitive sites (iGaming, fintech, travel-tech, comparison, or “Your Money or Your Life” sectors welcome).
- Analytical mindset with commercial awareness – you turn rankings and traffic into revenue outcomes, not vanity metrics.
- Confident in on-page SEO and comfortable with technical fundamentals, from crawling to indexing to site architecture and hreflang.
- Excellent communicator and collaborator, able to work with content, market managers and engineering to get things delivered without direct ownership of the CMS.
- Naturally proactive and curious, thriving in a fast-moving environment where priorities shift, feedback flows freely, and problem-solving is part of the daily rhythm.
Benefits
- Collaborate with super-smart colleagues and learn from the best.
- Engage in development opportunities at all levels.
- Enjoy tailored flexibility for your work-life balance.
- Benefit from an annual discretionary bonus to reward your efforts.
- Receive paid annual leave, plus a well-deserved break during the festive season when our offices close between Christmas and New Year's.
- Participate in a long-term incentive plan to share in Legend's growth and success.
- Experience exciting global Legend events, uniting in person to ignite our shared passion and unveil strategies for the year ahead.
- Unlock your full potential by joining the Legend team. To support you on this journey, we provide an extensive array of benefits and perks.
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