Product Manager leading market entry initiatives for Kognity, an EdTech scale-up powering learning globally. Driving research, collaboration, and frameworks for product-market fit in education.
Responsibilities
Lead new market entry initiatives, identifying and evaluating opportunities for new markets and product lines
Drive early-stage market research to assess opportunity size, segmentation, and competition
Validate product viability and desirability through early prototypes and iteration towards product-market fit
Collaborate closely with commercial teams to define go-to-market strategies for new launches
Design scalable frameworks and processes for measuring and improving product-market fit
Evaluate and recommend whether to continue or sunset new product lines based on performance and fit.
Requirements
Solid experience in product management and market entry, owning digital products end to end
Experience within education or other purpose-driven sectors is a plus
A strong collaborator experienced in cross-functional environments (tech, design, content, commercial)
Strategic thinker with an entrepreneurial, outcome-driven mindset
Excellent communicator who can balance user needs, technical feasibility, and business goals
A curiosity for AI and a drive to experiment with new tools to enhance creativity, decisions, and execution.
Benefits
Truly Hybrid – work from our Stockholm office when you like
ITP Pension Plan with Nordnet
Yearly budget of 5,000 SEK to spend on health-related services
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