Senior E - commerce Analyst managing B2B demands and VTEX configurations at Copag. Supporting internal areas and engaging with commercial representatives in a hybrid work model in São Paulo.
About the role
- Ecommerce Trading Executive boosting digital sales performance through analytics, optimising customer journeys, and collaborating with cross-functional teams. Focused on driving engagement and sales through strategic trading.
Responsibilities
- Use analytics tools to understand the full customer journey from entry point to checkout
- Continuously optimise the customer journey so shoppers can easily navigate categories, boosting conversion and profitable sales
- Own and develop category taxonomy, filters, and facets
- Analyse and improve onsite search functionality to enhance product discoverability
- Work with campaign and content teams to optimise landing pages and promotional content for relevance and performance
- Ensure product placement, banners, and category structures are fully optimised to drive engagement and sales
- Monitor daily and weekly performance, highlighting key trends, risks, and opportunities
- Collaborate with trading, buying, and marketing teams to understand new ranges
- Partner with content and design teams to deliver engaging, conversion-focused onsite content
- Track and analyse key analytics and provide actionable insights
- Stay up to date with industry trends, competitor activity, and emerging technologies to support optimisation strategies
Requirements
- 2–4 years’ experience in eCommerce, digital trading, or online merchandising
- Strong commercial awareness and understanding of trading levers
- Proficient in Microsoft Excel and PowerPoint; experience with Google Analytics or Power BI preferred
- Detail-oriented with a passion for online retail and customer experience
- Excellent communication and organisational skills, with the ability to manage multiple priorities
Benefits
- Hybrid working (2 days per week in the office)
- Support from cross-functional teams
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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