Head of UX optimizing member experience across digital platforms at JETSET Pilates. Ensure cohesive customer journey and oversee performance of all digital touchpoints.
Responsibilities
Map and optimize the full end-to-end member journey
Identify friction points across booking, onboarding, retention, and communication
Standardize lifecycle flows across all studios
Ensure brand consistency across digital and in-studio touchpoints
Own configuration integrity across all studio sites
Ensure correct setup of memberships, pricing logic, packages, and booking flows
Audit compliance and correct misconfigurations
Maintain data integrity and reporting consistency across locations
Own CRM architecture and segmentation logic
Oversee automations, SMS workflows, and mass lead management
Standardize intro-to-member conversion flows
Design retention and reactivation programs
Ensure communications align with operational cadence
Oversee website UX and booking conversion flows
Ensure seamless integration between website, CRM, Mindbody, and app
Identify and resolve user friction impacting conversion
Lead structured A/B testing across offers, booking flows, and messaging
Support lifecycle performance dashboards and provide structured insights
Requirements
Deep working knowledge of Mindbody Online (multi-location oversight required)
Strong experience with CRM platforms and lifecycle automation
Familiarity with web functionality, booking UX, and system integrations
Experience in multi-unit or franchise environments preferred
Structured, data-driven operator
High accountability and strong cross-functional communicator
Benefits
Competitive compensation and performance-based incentives
75% contribution to comprehensive individual health plan; plus dental, vision, life, and pet insurance options
Up to 4% match to 401(k) plan
Flexible fitness & wellness membership
Paid time off and company holidays
A culture that values ownership, accountability, and execution
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