Hybrid Marketing Finance Analyst – Marketing Budget, Spend Operations

Posted 1 hour ago

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About the role

  • Marketing Financial Analyst role at Blue Nile managing financial health of marketing investments. Collaborating with marketing leadership for budgeting, forecasting, and financial reporting in a hybrid environment.

Responsibilities

  • Lead the monthly, quarterly, and annual marketing budget planning exercises in close partnership with marketing leadership.
  • Manage regular marketing spend roll-ups, tracking planned versus actual expenditures across all channels (e.g., Programmatic, CTV, Paid Social, Search, Brand).
  • Build and maintain durable financial models to support scenario planning, budget reallocations, and long-range financial strategies.
  • Own the end-to-end invoice management process for all marketing vendors, media partners, and agencies.
  • Facilitate the creation and tracking of Purchase Orders (POs) and ensure timely vendor payments.
  • Partner tightly with the Accounting team to manage month-end close activities, including calculating and submitting accurate marketing accruals and journal entries.
  • Identify and implement process improvements to reduce manual work and increase efficiency in financial tracking.
  • Conduct deep-dive variance analysis to identify and explain discrepancies between forecasted and actual marketing spend.
  • Develop and maintain dashboards to monitor marketing financial performance and highlight trends for senior leadership.
  • Support ad-hoc financial analysis to evaluate the ROI and efficiency of various marketing initiatives and media tests.

Requirements

  • Bachelor’s degree in Finance, Accounting, Economics, or a related quantitative field.
  • 2–4+ years of experience in corporate finance, FP&A, or accounting, ideally with direct experience supporting a marketing or e-commerce organization.
  • Advanced proficiency in Excel (financial modeling, pivot tables, complex formulas) and experience with ERP/Accounting software and PO systems.
  • Strong understanding of marketing terminology, media channels, and how marketing investments hit the P&L.
  • Exceptional attention to detail and a high degree of accuracy in financial reporting.
  • Strong communication skills, with the ability to translate financial concepts clearly to non-finance stakeholders.

Benefits

  • Paid Time Off
  • Medical, Dental, Vision and Prescription Insurance
  • 401(k) Retirement Plan with Company Match
  • Flexible Spending Account | Health Savings Account
  • Tuition Reimbursement
  • Employee Discount
  • Parental Leave
  • Life Insurance

Job title

Marketing Finance Analyst – Marketing Budget, Spend Operations

Job type

Experience level

JuniorMid level

Salary

$80,000 - $105,000 per year

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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