Assistant(e) Commercial(e) et Marketing for innovative real estate startup. Focus on customer outreach and digital marketing in a hybrid work environment.
HE
Hybrid Marketing Workflow Transformation Leader
Posted 25 minutes ago
About the role
- Marketing Workflow Transformation Leader developing efficient marketing operations for Hewlett Packard Enterprise. Leading teams to eliminate operational friction and integrate AI solutions across global marketing processes.
Responsibilities
- Conduct a comprehensive audit of the global marketing lifecycle.
- Design and implement a 'frictionless' workflow that connects strategy, creative production, and execution.
- Act as the Executive Architect for the Workfront platform.
- Transform it from a project tracking tool into a Command Center with real-time visibility.
- Identify and deploy AI/ML or RPA solutions to automate high-volume, repetitive tasks.
- Lead the cultural shift toward a 'digital-first' workflow and ensure adoption of the modernized model.
- Define and track metrics for operational excellence.
Requirements
- 8–10+ years in Marketing Operations, Agency Operations, or Business Transformation roles within a global enterprise.
- Deep, 'under-the-hood' expertise in Adobe Workfront (including Workfront Fusion).
- Certification or expert-level experience in Lean, Six Sigma, or Agile Marketing methodologies.
- Practical experience implementing AI tools (Generative AI for content, AI for resource prediction) within a marketing workflow.
- The ability to translate complex technical workflows into business value for the CMO and other C-suite stakeholders.
Benefits
- Health & Wellbeing: Comprehensive suite of benefits supporting physical, financial and emotional wellbeing.
- Personal & Professional Development: Specific programs to help you reach any career goals.
- Unconditional Inclusion: Celebrating individual uniqueness and valuing varied backgrounds.
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