Hybrid Digital Media Analyst

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About the role

  • Digital Media Analyst responsible for executing and analyzing paid media campaigns across Google, Facebook, and LinkedIn. Collaborating with clients to maximize campaign performance and reporting.

Responsibilities

  • Expertise with media buying platforms and related tools, such as Google Ads, Facebook Ads, LinkedIn Ads, Google Tag Manager and Google Analytics;
  • Planning, implementation, analysis and optimization of online media campaigns tailored to different business models;
  • Continuous data analysis to identify opportunities to maximize campaign results;
  • Preparation of quantitative and qualitative performance reports, with measurement that goes beyond media, attribution models and campaign incrementality;
  • Control of campaign budgets and daily ad spend for clients;
  • Leading technical meetings with clients to present actions, interpret results and plan next steps.

Requirements

  • Knowledge in planning, executing and analyzing paid media campaigns focused on business models such as lead generation and e-commerce;
  • Proficiency with Google and Facebook platforms;
  • Familiarity with Google Analytics;
  • Experience with KPIs and performance metrics;
  • Experience in media planning.

Benefits

  • Meal voucher and/or food allowance on the Ticket Flex card (no employee deduction);
  • Transport voucher or mobility allowance (no employee deduction);
  • Wellhub for physical and mental health and well-being support;
  • MetLife life insurance;
  • Creditas (salary advance, special conditions for loans and purchases in the Creditas Store without affecting your credit card limit);
  • Bracov pharmacy partnership, valid at major pharmacy chains in Brazil;
  • Access to SESC, with benefits in education, wellness, tourism, culture and more.
  • Health and dental plans with different options to meet your needs:
  • SulAmérica - Health and Dental (national, with monthly deduction and no copayment);
  • Paraná Clínicas - Health (regional, with monthly deduction and no copayment);
  • Dental Uni - Dental (national, with monthly deduction and no copayment);
  • Inclusive and extended parental leave – 6 months for mothers and 20 days for fathers, including adoptive parents, transgender women, transgender men and same-sex couples;
  • Pet leave – in case of pet adoption, you receive a day off to enjoy your new companion;
  • Pilot Hunter – our referral program that rewards you when your recommended candidate is hired.
  • Hybrid model for employees in Curitiba and São Paulo; office attendance 3 times per week;
  • Birthday day off – one paid day off during your birthday month to use as you wish;
  • Anniversary day off – one paid day off to celebrate your work anniversary as you prefer;
  • Reset day – flexibility to use accrued hours in a planned way;
  • Flexible work hours – ability to start your workday between 8:00 and 10:00 and finish between 17:00 and 19:00, according to area dynamics, client demands and alignment with leadership;
  • Work-from-anywhere weeks – option to work from anywhere in the world for up to 4 non-consecutive weeks per year, depending on seniority.

Job title

Digital Media Analyst

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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