Hybrid Digital Marketing Intern

at SmartAcre

• Job title: Digital Marketing Intern
• Job type: Internship
• Experience level: Entry level
• Salary: $17 per hour
• Degree requirement: High School Diploma
• Location requirements: Hybrid, Allentown, United States

About the role

• Digital Marketing Intern at SmartAcre supporting demand-generation campaigns across various channels. Engaging in content creation, SEO, and email marketing in a dynamic environment.

Responsibilities

• Support account managers and campaign managers in delivering successful demand-generation campaigns for clients.
• Provide execution support of tactics such as copy development, email campaigns, paid ad copy, social media content.
• Contribute to monthly dashboards and quarterly reports as necessary through reporting on email, SEO, PPC, and organic social tactics.
• Write lead-generating content, leveraging AI where applicable, including social media and blog content.
• Copy-edit to align to the client’s brand messaging, campaign goals, and desired audiences.
• Program and execute email sends in marketing automation platforms (Hubspot, Marketo, Pardot.).
• Track email performance using internal reporting systems and analytics tools.
• Assist with the management of email databases to ensure the accuracy.
• Identify trends and opportunities to make timely recommendations for successful email campaigns.
• Execute on-page SEO tactics, including keyword research and analysis and identifying and addressing crawler errors.
• Manage and update client website content.

Requirements

• Experience executing inbound marketing tactics like SEO, social media, email and content marketing.
• HubSpot experience preferred.
• AI experience preferred.
• Passionate about driving results, and wants to grow their skills rapidly.
• Impeccable attention to detail through accuracy and accountability.
• Exhibits time management and organizational skills.
• Ability to work under pressure and meet strict deadlines in a remote environment.
• A positive attitude with outstanding collaboration skills.
• Technical understanding of the pieces that make up a successful digital campaign.
• Ability to turn feedback into action through active listening and accountability to the team and clients.
• Excellent verbal and written communication skills, with a willingness to contribute ideas regularly.
• Self-motivated and eager to contribute as part of a team.
• Bonus: An insane curiosity to learn all things marketing including the tools, the why behind the work, and what works best in each goal-orientated situation.