AVP leading operational transformation initiatives across Latin America through process optimization, standardization, and automation. Partnering with cross - functional teams for scalable operations and continuous improvement.
About the role
- Marketing & Operations Specialist at Geekplus America supporting the execution of US marketing strategy. Involves digital marketing initiatives, email campaigns, and event coordination in a hybrid work environment.
Responsibilities
- Plan, develop, and execute social media content across key platforms (e.g., LinkedIn, YouTube, Instagram, etc.) in alignment with the global marketing strategy
- Assist in executing SEO and SEM strategies to drive website traffic and lead generation
- Support the setup, execution, and optimization of Google Ads and other paid media campaigns
- Help coordinate digital media advertising initiatives and track performance
- Execute email marketing campaigns end to end, including campaign setup, list segmentation, scheduling, testing, and deployment
- Build and manage email campaigns aligned with trade shows, webinars, content launches, and ongoing lead-nurture programs
- Implement email automation workflows, including follow-up sequences and lead-nurture emails
- Support logistics and execution for supply chain trade shows and events
- Coordinate with event organizers, vendors, and internal stakeholders
- Manage pre-event and post-event communications, including invitations, follow-ups, and lead handover
- Provide onsite event support as needed, ensuring smooth execution and brand consistency
- Assist with industry award applications, including content drafting and submission coordination
- Support the drafting and editing of press releases, articles, and external communications
- Coordinate with internal teams and external partners to support PR initiatives
- Assist the marketing manager in preparing data-driven weekly and monthly performance reports for regional and global teams
- Support coordination between Sales and Marketing by assisting with CRM processes, including lead assignment and data accuracy
- Provide administrative and operational support for marketing activities, including invoicing coordination, documentation, and internal processes
- Assist in adapting and developing marketing assets such as product brochures, presentations, and digital content
- Liaise with video production vendors and internal teams to support video projects
- Support drafting and coordination of customer case studies and success stories
- Ensure marketing materials are accurate, up to date, and aligned with brand guidelines
Requirements
- 2–4 years of experience in marketing, communications, operations, or a related field.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- First experience in B2B marketing preferred
- Strong writing and communication skills
- Familiarity with CRM systems (Microsoft Dynamics 365 preferred) is a strong plus
- Knowledge of Google Ads, SEO, and digital marketing best practices is a plus
- Strong sense of ownership with a proactive, analytical, and results-driven mindset
- Interest in robotics, automation, or logistics is a strong plus
- Willingness and availability to travel for trade shows, events, and video shoots
Benefits
- Health insurance
- Flexible work arrangements
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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