Hybrid Content Strategy Lead

Posted 2 weeks ago

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About the role

  • Content Strategy and Growth Lead at Fanvue, redefining creator economy with AI through organic content and social strategy.

Responsibilities

  • Own Fanvue’s organic content and social strategy across platforms such as TikTok, Instagram, X, and YouTube
  • Build and operate a repeatable content system that consistently produces high-performing content
  • Ideate, script, and brief content independently, from concept through execution
  • Identify and capitalise on trends in real time, creating reactive content that drives reach and creator sign-ups
  • Develop creative frameworks that enable fast, high-quality output
  • Analyse content performance deeply and refine formats, hooks, and narratives
  • Shape and own the narrative around AI creators and the creator economy on social
  • Partner with educators, gurus, and creators to scale their content and drive traffic to Fanvue
  • Create cultural moments that generate multiple high-impact pieces of content, including campaigns reaching 1M+ impressions
  • Set trends and build influence, rather than simply following what’s already working

Requirements

  • A proven content and growth operator with case studies showing viral reach and business outcomes
  • Deeply embedded in creator culture and the internet economy
  • Expert-level understanding of social algorithms across major platforms
  • Comfortable ideating, scripting, and briefing without support
  • Focused on conversion and growth, not vanity metrics
  • Confident managing freelancers and creative partners with clear direction and feedback
  • Highly experimental, fast-moving, and comfortable with accountability

Benefits

  • Competitive salary and benefits package
  • Unlimited holiday
  • Remote working
  • Flexible hours, according to when you perform best
  • Budget for growth and wellbeing

Job title

Content Strategy Lead

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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