Hybrid Product Analyst

at EXL

• Job title: Product Analyst
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: $100,000 - $135,000 per year
• Degree requirement: Bachelor's Degree
• Tech skills: SQL, Tableau
• Location requirements: Hybrid, United States

About the role

• Product Analyst enhancing user engagement for a leading bank's Product Analytics team. Collaborating with stakeholders and utilizing Adobe Experience Platform to drive insights.

Responsibilities

• Plan, monitor & manage operational delivery to ensure adherence to agreed quality parameters & timelines.
• Work with onshore managers to agree on scope of work, key stakeholders, escalation matrices, project milestones & timelines.
• Drive a culture of Risk and Governance across business processes. Institutionalize ethos of continuous improvement in risk management across all processes and sub processes in scope.
• Champion customer service to ensure that compliance is integrated in business processes. Demonstrate excellent project management skills, inspire teamwork and responsibility with engagement team members, and use current technology/tools to enhance the effectiveness of deliverables and services.
• Must have expertise in Adobe Experience Platform (Adobe Analytics/Adobe Customer Journey Analysis/Adobe Target) with a proven record of turning data-driven insights into conversion rates.
• As a leader, analyst must perform user behavior deep dives, perform conversion journey funnel analysis to identify bottlenecks and provide recommendations to client about increasing the overall user engagement and reducing the drop-off rates.
• Candidate must be proficient in designing and building KPI scorecards and interactive dashboards to track product and performance metrics in Power BI/Tableau. Must have implemented and analyzed A/B and MVT Test.
• As a lead, the senior analyst will partner with Product Managers to define success metrics and measure the impact of new features and initiatives. This role requires critical thinking and product analytics savviness to work in a fast-paced environment.

Requirements

• Educational Background: Bachelors or Masters in Quantitative field such as Economics, Statistics, Mathematics. BTech/MTech/MBA from Tier 1 colleges (IIT, NIT, IIM) preferred.
• Industry Experience: 4+ years of proven experience in Product analytics/Decision management preferably within banking, fintech, or financial services.
• Technical Skills: Strong proficiency in SAS and SQL. Hands-on experience with Tableau/ PowerBI, Excel and Powerpoint. Experience in analytics tools such as Google Analytics, Adobe Analytics is preferred.
• Analytical Skills: Strong analytical and problem-solving skills. Past experience in statistical analysis and knowledge of banking products.
• Communication Skills: Strong communication and interpersonal skills, with the ability to collaborate effectively with stakeholders at all levels and types (technical/non-technical).

Benefits

• Bonuses
• Paid Time Off policy
• Many region-specific benefits