Hybrid Marketing Product Manager

at Euromonitor International

• Job title: Marketing Product Manager
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: No Education Requirement
• Tech skills: Azure
• Location requirements: Hybrid, London, United Kingdom

About the role

• Marketing Product Manager at Euromonitor leading the ideation and delivery of marketing technology solutions. Ensuring data-driven campaigns and enhancing marketing performance to drive revenue growth.

Responsibilities

• Reporting to the Head of the Enterprise Applications
• Leads the ideation, delivery and optimisation of marketing technology solutions and process to drive revenue growth and enhance marketing performance
• Ensures all Martech platforms and automation tools deliver measurable value by enabling data-driven campaigns, improving customer engagement, and supporting a culture of continuous improvement across all facets of Marketing
• Work collaboratively with the Marketing team to define and deliver a Marketing roadmap aligned with business strategy, growth objectives and marketing priorities
• Identify, define and deliver enhancements and optimisations across marketing automation workflows to improve campaign efficiency and lead nurturing
• Establish and maintain reporting frameworks and dashboards to track marketing KPIs linked to revenue impact
• Be the first port of call for Marketing requirements to ensure successful delivery of new solutions/enhancements and ensure continued support of existing tools and platforms
• Partner with marketing, sales, and IT teams to ensure seamless integration and adoption of Martech solutions
• Manage relationships with technology providers to maximise service quality and cost efficiency
• Leverage data insights to refine marketing strategies and improve ROI
• Identify and implement enhancements to marketing processes for better scalability and compliance
• Stay updated on Martech trends and recommend innovative solutions to maintain competitive advantage

Requirements

• Strong understanding of marketing technology platforms, automation tools, and CRM systems.
• Proven experience in managing Martech products such as marketing automation solutions, Lead Nurturing and Sourcing tools, Digital Experience platforms and creative & content generation applications (inc Gen AI)
• Excellent Product Management and organisational skills
• Strong analytical and data interpretation abilities to link marketing performance to revenue outcomes
• Excellent communication, stakeholder management & relationship building skills
• Familiarity with Agile methodologies and tools such as Jira or Azure DevOps
• Ability to create and manage product backlogs and roadmaps, estimate work effort and prioritise based on business value

Benefits

• **Why work for Euromonitor?**
• **Our Values:**
• We seek individuals who act with **integrity**
• We look for candidates who are **curious** about the world
• We feel that as a community, we’re stronger **together**
• We seek to enable people to feel **empowered**
• We welcome candidates who bring strength in **diversity**
• **International:** not only do we have a very multinational workforce in each office but we communicate across our 16 offices worldwide on a daily basis.
• **Hardworking and sociable:** our staff know how to work hard and know also how to enjoy themselves! We pride ourselves on creating an appropriate work-life balance, with flexible hours and regular socialising including frequent after work meet ups, summer and Christmas parties and a whole range of other groups to be involved with.
• **Committed to making a difference:** We believe that people are looking for something worthwhile in a company beyond the workplace. Our extensive Corporate Social Responsibility Programme gives each member of staff two volunteering days a year in addition to holidays. It gives all new starters a donation amount on joining us which they can give to a charity of their choice.
• It sees us reaching out into the local community with our mentoring, group volunteering, and fundraising initiatives as well as supporting international charities through our website sales, matching staff sponsorship fundraising, and carbon offsetting all our flights.
• **Excellent benefits:** we offer competitive salaries, enhanced healthcare and pensions, plus generous holiday allowances, hybrid working and, in many offices, a Core Hours policy allowing flexible start and finish times to each day.
• **Opportunities to grow:** we offer extensive training and development opportunities at all levels. The vast majority of our Managers and Directors have been promoted from within and many have moved across departments as well as upwards. We pride ourselves on identifying and rewarding talent.
• **Equal Employment Opportunity Statement:** Euromonitor International does not discriminate in employment on the basis of race, colour, religion, sex, national origin, political affiliation, sexual orientation, gender identity, marital status, disability and genetic information, age, membership in an employee organization, or other non-merit factor.