Director of US Marketing driving Abbott’s success in the Structural Heart TAVI portfolio. Overseeing marketing strategy development, sales, and product launch initiatives for market growth.
About the role
- International Marketing Manager responsible for executing marketing activities across European markets. Collaborating closely with internal stakeholders and developing campaigns for new European countries.
Responsibilities
- Responsible for planning, managing and executing marketing activities in European markets
- Develop international marketing and campaign strategies in coordination with the Head of Marketing
- Analyze target markets, audiences and regional specifics
- Plan, coordinate and execute integrated marketing campaigns (online, social, content, events)
- Create audience-appropriate content or manage external service providers
- Research and organize events
- Member of a team of specialists ensuring a consistent brand presence
Requirements
- Several years of experience in international B2B marketing (ideally SaaS/Tech)
- Have led or executed market-entry campaigns
- Very good understanding of European markets and cultural differences
- Experience managing multinational marketing campaigns
- Experience with event marketing and international events
- Experience with digital marketing channels such as SEO/SEA, social media, and PR
- Knowledge of marketing automation, CRM, or analytics
- Strong technical affinity
- Structured and solution-oriented
- Excellent German and English skills. Additional European languages are a plus
Benefits
- Adapt your work mode to your lifestyle – fully remote (#LI-Remote) or hybrid with an office option
- Option to work remotely from abroad (up to three months per year from anywhere in the EU or the USA)
- 30 vacation days + 3 corporate holidays
- Support for your health through an Urban Sports Club partnership
- Flexible use of a monthly mobility budget (e.g., company bike, public transport)
- Time and budget for individual growth
- Optional company pension plan
- Regular company and team events
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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