About the role

Associate Director overseeing marketing operations and customer experience for Kimberly-Clark's iconic brands. Responsible for analytics, AI strategy, and program management for business growth.

Responsibilities

Establish outcome-driven measurement frameworks tied to both customer impact (CES, adoption, satisfaction) and business performance (growth, retention, cost-to-serve).
Build robust dashboards and reporting that track progress against clearly defined targets.
Ensure a closed-loop insights cycle: data → insight → prioritization → action → remeasurement.
Partner with data teams to ensure data integrity, governance, availability and usability.
Translate analytics into clear, actionable recommendations for product, marketing, and CX leaders.
Define and operationalize an AI/automation roadmap to enhance personalization, predictive insights, and efficiency for Marketing and CX scope.
Lead cross-functional program management for CX and marketing initiatives.
Track progress and ensure benefits realization is reported back to leadership.
Build and lead a high-performing operations team across analytics, tooling, and process.
Serve as a thought partner to senior leaders, ensuring CX and marketing strategies are informed by data and grounded in measurable outcomes.

8+ years of experience in marketing operations, CX strategy, analytics, or program management.
Bachelor's degree
Proven track record of defining outcomes and delivering measurable impact across customer or marketing programs.
Deep expertise in analytics, including KPI frameworks, advanced dashboarding, and data storytelling.
Experience designing and deploying AI/ML-enabled capabilities.
Strong program management skills with knowledge of agile, governance, and benefits realization frameworks.
Excellent communication and facilitation skills, with ability to influence at senior levels.
Preferred: Experience in B2B or B2B2B environments.
Familiarity with CRM, CMS, orchestration, and marketing automation platforms.
Background in journey mapping, service design, or experience architecture.
MBA or advanced degree in business, analytics, or related field.

Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions.
Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.