SEO Lead managing affiliate portfolio and scaling revenue, collaborating with publishers and content teams at We Love X.
About the role
- SEO Content Specialist developing and managing organic search initiatives for ERC Pathlight. Responsible for keyword research, content development, and performance analysis.
Responsibilities
- Developing executing, optimizing, and managing organic search initiatives
- Conduct keyword research using tools such as SEMrush, Ahrefs, or Google Search Console
- Identify search intent and map keywords to audience journey stages
- Optimize existing website content to improve rankings, CTR, and user engagement
- Implement on-page SEO best practices
- Monitor site performance in GA4 and Search Console
Requirements
- High school Diploma or GED
- 2-4 years of hands on SEO and content marketing experience
- Demonstrated experience improving keyword rankings and organic traffic
- Working knowledge of on-page SEO and foundational technical SEO concepts
- Experience using SEO and analytic tools (SEMrush, Ahrefs, Google Search, Console, GA4)
- Ability to pivot quickly and adapt to shifting priorities, deadlines, and business initiatives
- Ability to interpret performance data and recommend actionable improvements
- Thrives in a fast-paced environment and welcomes feedback to continuously improve performance
Benefits
- Competitive compensation
- Comprehensive medical, dental, and vision coverage
- Generous Paid Time Off
- Parental Leave benefits
- Retirement benefits
- Tuition reimbursement
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