Influencer Marketing Manager for bedrop, fostering authentic partnerships with influencers to promote health - focused products. Building long - term brand relationships and executing impactful campaigns.
About the role
- Director of Influencer Marketing leading influencer campaigns at Dentsu Creative agency based in New York. Responsible for client accounts, team management, and strategic vision.
Responsibilities
- Own one or more influencer marketing client accounts
- Provide overall direction to your team on best practices for managing end-to-end influencer marketing campaigns
- Collaborate with Dentsu paid media teams to successfully promote influencer content
- Pitch business growth opportunities to existing clients
- Assist your team in developing timelines and project plans
- Serve as a key contact for Dentsu Legal in matters of contract development
- Hold ultimate responsibility for meeting financial goals for your accounts
- Successfully manage a team and communicate challenges and needs
Requirements
- 5-7+ years’ applicable experience
- Agency experience is preferred
- 4+ years account lead experience
- 4+ years in social/digital space
- Must have end-to-end influencer campaign experience
- Must have experience in the automotive, financial or alcoholic beverage industry
- Must demonstrate strong strategic skills
- Must have new business experience
- Must have strong presentation skills
- Knowledge of sound influencer contracting terms and conditions
- Experience managing a team
- A commitment to creating both groundbreaking and high-quality work
- Knowledge of influencer marketing platforms and key performance metrics for paid/earned/owned media and analytics
- Ability to distill macro information into actionable items
- Prior experience with influencer management platforms
- Knowledge of paid media best practices a big plus.
- A team and people-focused attitude.
- An eagerness to learn from others within all levels of the organization.
- Ability to be self-sufficient while being reliable throughout the day through various communication channels.
Benefits
- paid holidays
- accrued safe and sick time
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