Marketing Assistant supporting the marketing team of Covivio, focusing on operational marketing concepts and experiences, including communication and content structure.
Responsibilities
Supporting the Concept & Digital team, you will contribute to the development of marketing concepts and experiences from definition to operational deployment
Create and update communication materials while respecting brand guidelines and visual identities: sales presentations, event materials, etc.
Collect and structure content for concept books
Design creative and inspiring moodboards (identity, brand universe, storytelling)
Write and manage creative briefs for graphic designers
Oversee production of marketing tools
Manage and monitor on-site communication materials (signage, displays, visitor routes) with internal teams and external suppliers
Translate concepts into on-site experiences across the customer journey, through styling/accessories and event activations
Design, produce and follow up on packaging and gift boxes (prospects / partners)
Participate in market studies and target analysis, defining personas as a starting point for concepts and experiences
Monitor and benchmark marketing, retail, hospitality and brand experience trends
Identify and analyze potential partnership opportunities aligned with the concepts and proposed experience
Analyze customer journeys and experiences and propose improvements
Requirements
Enrolled in the final year of a Master’s-level program (Bac+4/5) at a university or school in communication, marketing and/or advertising
Strong skills in marketing and communications
Developing sensitivity to graphic design, adapting brand guidelines and brand universes
Strong writing skills and the ability to create and deploy communication materials
Interest in operational marketing, events and customer experience
Proven ability to manage multiple projects simultaneously
Curious, dynamic, detail-oriented, with strong interpersonal skills and the ability to adapt to varied stakeholders
Good command of English
Proficient with office and presentation software, notably PowerPoint and Canva
Benefits
Competitive salary and an incentive/profit-sharing bonus
80% of public transport pass reimbursed by the employer
Meal vouchers worth €11.50 (60% paid by the employer)
A dynamic and active employee committee (CSE) offering sports activities, annual events, holiday and culture vouchers
Brand-new offices designed by our teams in the heart of Paris, a few minutes’ walk from Saint-Lazare
On-site gym
Friday morning breakfast every week
Seasonal fruit baskets delivered daily
Bimonthly afterwork events
Supportive, reliable, committed, agile and open-minded teams
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