Marketing Specialist focusing on Google Analytics within a dynamic marketing agency in Berlin. Supporting marketing campaigns and brand initiatives through market research and creative brainstorming.
About the role
- Senior Manager leading consumer marketing strategy for Federated Co-operatives Limited. Driving growth and brand strategy across various retail sectors.
Responsibilities
- Drive Co-op’s consumer marketing strategy; powering growth for our brand, products and services through increased reach, customer traffic, and retail sales.
- Collaborate with marketing peers and commodity teams to align on strategic marketing plans, leveraging insights to challenge the status quo and uncover untapped opportunities.
- Act as a trusted strategic partner to commodity leaders and stakeholders. Champion a unified voice across all consumer touchpoints (e.g., Food, Home and Building, Pharmacy, Gas Bar, Liquor), leading cross-functional efforts to deliver consistent, customer-centric messaging.
- Manage marketing budgets, ensuring alignment with organizational KPIs and long-term business growth.
- Lead, coach, and develop a high-performing team of marketing professionals, building capability, driving accountability, and fostering a culture of collaboration and continuous improvement.
Requirements
- Have 8+ years of relevant progressively responsible experience in marketing with an emphasis on consumer and retail marketing.
- Have experience leading a team of direct reports.
- Have a bachelor’s degree in business administration, communications, or journalism (a combination of relevant education and experience may be considered).
- Have affiliation with marketing and communications professional bodies (considered an asset).
- Have an interest in marketing technology trends and knowledge of project management principles.
Benefits
- Competitive salaries, short-term incentives, a comprehensive benefits package, and an employer-contributed pension plan.
- Encouragement to take advantage of learning opportunities to grow and develop as a Team Member.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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