Data Analyst facilitating data - driven decisions for marketing initiatives at Ameriprise India LLP. Delivering analytical insights and collaborating with stakeholders for informed business strategies.
About the role
- Marketing Analyst focusing on data analytics to support sales and marketing efforts in insurance products. Conducting analysis, developing reports, and supporting distribution objectives.
Responsibilities
- This Marketing Analyst position will be responsible for all data and analytics functions for Auto, Property, and Ancillary Products in order to help support sales & marketing (customer acquisition, cross-sell, retention, profitability, etc...).
- This professional will conduct analysis on product and campaign performance, customer profile/segmentation, trend analysis, opportunity identification, A/B testing, and profitability.
- Will be responsible for developing any reporting necessary for that analysis, working cross-functionally within the Direct BU and across the enterprise, as needed.
- Will also represent our team on any needed data integration projects in order to ensure accurate sales and marketing reporting.
- Responsible for supporting Distribution objectives for acquisition, retention, cross-selling, and profitability by assisting in advanced analytic projects and making recommendations for in-market testing to drive sales growth.
- Implements local market planning and analysis. Leverages agent and district information to make business decisions regarding areas of opportunity, segmentation of agents, planning, etc.
- Assists with creation of scorecards, agency development presentations to Sr. Leadership, and campaign management reporting.
- Assists with a multitude of diverse projects ranging from Planning, Agency and Segmentation to deriving actionable rules for trigger based marketing campaigns.
Requirements
- **English Proficiency**
- Preferred: Fluent
- **Required Education**
- Minimum Required: Bachelor
- **Other Critical Skills**
- Data Analysis - Intermediate
- Statistical Analysis - Intermediate
- Marketing Analysis - Intermediate
- Mathematical Modeling - Intermediate
- Management Reporting - Entry Level
- Project Management - Entry Level
- Data & Systems Integration - Intermediate
- Verbal & Written Communication - Intermediate**
- **Software / Tool Skills**
- SQL - Advanced
- Microsoft Excel - Intermediate
- Power BI - Intermediate
- Microsoft PowerPoint - Entry Level **
Benefits
- This position comes with competitive compensation and benefits package:
- Competitive salary and performance-based bonuses
- Comprehensive benefits package
- Home Office model
- Career development and training opportunities
- Flexible work arrangements (remote and/or office-based)
- Dynamic and inclusive work culture within a globally known group
- Private Health Insurance
- Pension Plan
- Paid Time Off
- Training & Development
- *Note: Benefits differ based on employee level
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
Senior Consultant in Mercer leading analytics for health and benefits programs, collaborating with teams to expand client solutions and revenue. Requires extensive experience in data analytics and consulting.
Principal Analyst on the Merchandising Data and Analytics Enablement Team at Walmart. Leading advanced modeling, experimentation, and data integration to improve merchandising decision - making.
Senior Data Analyst contributing to exploratory data analysis for Walmart Connect. Collaborating with teams to enhance data solutions using SQL and advanced analytics.
Application Support Analyst optimizing scheduling templates for improved patient access at Ohio State University Physicians. Collaborating with teams to enhance operational efficiency in healthcare.
Data Analyst driving data - informed decision making for product, customer experience, and operations. Collaborating with cross - functional teams and delivering insights through trusted analytics.
Data Analyst supporting hospital and ancillary relations quality improvement at IEHP. Lead data analysis, reporting, and collaboration on healthcare performance initiatives.
Marketing Data Analyst supporting Ennoble Care's marketing function through data analysis and insights. Collaborating with senior leadership to improve marketing effectiveness across healthcare services.
Business Data Analyst working within Revenue Operations. Leveraging data insights and analysis to optimize product decisions and improve user experiences.
Data Analyst role at Cogna, transforming data into business insights. Involves teamwork, project management, and technical data solutions.