Graphic Designer at Byline Bank responsible for producing visually compelling creative aligned with brand strategy. Collaborating across teams to deliver designs for multiple marketing channels.
Responsibilities
The Graphic Designer is a key member of the Creative Services/Marketing Operations team, responsible for producing visually compelling creative that aligns with our brand and supports growth strategies across all lines of business (LOB)
Collaborates closely with marketing partners and LOB stakeholders to deliver design solutions across multiple channels and mediums, including sales collateral, advertising, social media, websites, email campaigns, and more
Design and execute high-profile materials that reinforce Byline’s brand strategy, including the Annual Report, Community Impact Report, and Quarterly Infographics
Produce design assets across multiple formats, including digital ads, website pages, print ads, social media graphics, whitepapers, sales collateral, signage/OOH and presentation decks
Adapt and extend agency-led campaign ideas into cross-channel creative assets to support rollout across diverse mediums
Develop creative strategies and creative design concepts for internally led marketing campaigns and project initiatives, collaborating with product marketing managers, line of business stakeholders, and marketing partners
Lead implementation and maintenance of the digital asset management platform, supporting onboarding including development/upload of creative files, participation in training
Contribute fresh ideas during brainstorming sessions to address business challenges creatively
Provide constructive feedback on agency and team member creative projects when needed
Stay ahead of current design trends, emerging technologies, and innovative techniques for creative design with a goal towards scaling with efficiency to support the organization’s growth
Ensure design projects are aligned with brand standards and provide quality control as required
Support marketing Brand Review process
Update brand guidelines as required
Manage creative source file libraries for easy access and version control.
All other duties as assigned.
Requirements
Bachelor’s degree in Graphic Design, Marketing, or related degree (preferred)
7+ years of experience in Creative Services and/or Graphic Design, working in a fast-paced, matrixed, in-house creative team or agency environment
Experience in financial services or regulated industries (an asset, but not required)
Proven creative expertise across multiple channels, including print, signage, email, digital/social content design
High proficiency in Mac and PC environments, including Microsoft Office, Teams, Adobe Creative Cloud (Photoshop, InDesign, Illustrator, After Effects, Acrobat, Express)
Exceptional project management, collaboration and organizational skills with strong attention to detail
Adaptable and proactive, able to manage multiple projects and respond to shifting priorities
Ability to meet demanding timelines and set clear expectations with stakeholders
Strong communication skills with the ability to influence and persuade others
Exceptional aesthetic sense with a strong grasp of design principles
Business acumen and strategic thinking, paired with storytelling ability to convey ideas effectively
Self-motivated, able to work independently with minimal supervision or direction
Comprehensive knowledge of creative industry best practices
Proactive in staying current with digital trends, innovation, and emerging technologies
Experience working in a hybrid environment with demonstrated effectiveness working with virtual teams
Portfolio required: Include graphic design samples with your application
Proficiency with video production, animation, and out-of-home advertising channels (preferred)
Working knowledge of HTML for digital design applications (preferred)
Familiarity with AI tools and technologies for creative development (preferred).
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