Influencer Specialist to identify, onboard, and manage partnerships with content creators for BetWarrior. Driving brand awareness and engagement through influencer-led strategies in Brazil’s regulated sports betting market.
Responsibilities
Build BetWarrior’s influencer squad from scratch in Brazil
Lead end-to-end influencer partnerships: prospecting, negotiation, contracting, briefing, content activation, and performance tracking
Manage a portfolio of micro, mid-tier, and macro influencers across sports and entertainment
Define and monitor KPIs for influencer campaigns (reach, engagement, conversion, CPA)
Collaborate cross-functionally with Brand, Performance, CRM, and Legal teams
Manage influencer contracts, briefs, payment workflows, and tracking links
Stay ahead of trends in Brazilian social media, sports content creation, and the betting and entertainment space
Requirements
3+ years of experience in influencer marketing, talent management, or content partnerships
Proven ability to identify, approach, and negotiate with content creators independently
Deep understanding of the Brazilian social media landscape (Instagram, TikTok, YouTube, Kwai, Twitch)
Analytical mindset with experience tracking campaign performance metrics
Excellent communication, relationship management, and negotiation skills
Highly organized and autonomous
Intermediate to advanced written and spoken proficiency in Spanish and/or English
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