Hybrid Creative Director, B2B SaaS

Posted last month

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About the role

  • Creative Director driving visual and creative expression for Avetta’s SaaS platform. Overseeing creative teams and agencies to deliver innovative, high-performing content and campaigns.

Responsibilities

  • Lead creative strategy and execution to strengthen brand presence.
  • Drive Brand Stewardship & Governance ensuring consistency in visual identity and tone across all touchpoints.
  • Operationalize Avetta’s brand identity across all channels, geographies, and audiences.
  • Build creative systems, templates, and governance processes to ensure consistency and accelerate execution.
  • Translate narratives into compelling, cohesive creative.
  • Inspire, lead, and mentor a team of designers fostering collaboration and innovation (design, video, UX and digital specialists).
  • Drive high-quality creative output across campaigns, events, digital channels, and customer experiences.
  • Serve as the creative bridge between brand strategy and execution.
  • Oversee creative production of high-impact video content for events, campaigns, and digital channels.
  • Agency & Partner Management- Act as the primary design leader for internal and external agency relationships, ensuring strong briefing, strategic alignment , effective utilization and creative quality across all workstreams.
  • Leverage external partnerships strategically while building internal creative muscle.
  • Partner cross-functionally with Product Marketing, PR, Demand Gen, and Sales to ensure creative aligns with business priorities and market opportunities.
  • Manage the creative budget and agency spend responsibly, ensuring efficient allocation of resources and clear reporting of performance, impact, and ROI to Marketing leadership.
  • Embed creative excellence into sales enablement, demand gen campaigns, PR activations, and product launches.
  • Lead, mentor, and develop a multidisciplinary creative team (design, copy, video, and production), fostering growth, collaboration, and high-quality output.
  • Set clear expectations, provide regular coaching and feedback, and conduct performance reviews to support team members’ career development.
  • Inspire and uphold a positive, inclusive team culture that encourages innovation, accountability, and creative excellence.
  • Allocate resources and manage workloads to balance team capacity with project priorities, ensuring deadlines and quality standards are met.
  • Guide the team through ambiguity, helping prioritize work, make informed creative decisions, and maintain momentum during shifting business needs.

Requirements

  • 10 years of experience in senior creative roles, plus experience leading creative teams (B2B SaaS or technology preferred).
  • Strong mix of strategic vision + hands-on creative execution.
  • Expertise in branding, visual storytelling, and campaign development.
  • Track record leading creative teams and executing campaigns across digital, social, media, events and tradeshows, and enterprise channels.
  • Experience with web building platforms, basic coding, and email marketing platforms.
  • Strong portfolio showcasing brand identity systems, integrated campaigns, and video storytelling.
  • Proven ability to manage creative teams and external agencies to deliver high-impact work.
  • Experience aligning creative strategies with business goals and KPIs.
  • Excellent collaboration skills across marketing, product, and sales functions.
  • Proficiency with Adobe Creative Suite, Figma, and familiarity with emerging creative tools.
  • Visionary thinker who can balance strategic design oversight with hands-on execution.

Benefits

  • Health, Dental, and Vision Insurance
  • 401(k)
  • Paid Time Off

Job title

Creative Director, B2B SaaS

Job type

Experience level

Lead

Salary

$126,000 - $150,000 per year

Degree requirement

No Education Requirement

Location requirements

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