Product Manager developing and implementing marketing strategies for Arthrex’s orthopedic products in Singapore. Liaising across regions and managing training for internal and external stakeholders.
Responsibilities
Develops and implements the product marketing strategy for assigned portfolio/s across the SEA region
Being the key liaison between the product management team at Arthrex Inc, APAC IPMM team and the SEA region on key product related matters
Providing technical expertise and facilitating resources for training programs to distributors and subsidiaries
Thoroughly demonstrating and explaining product features as well as techniques and servicing Arthrex’s product offerings to existing and new customers
Providing continuous product surveillance for established product lines
Supporting Commercial & Sales Managers with identifying product opportunities and/or marketing campaigns and Key Opinion Leaders (Surgeons) to align with product strategy
Collaborating, coordinating and aligning with Marketing Manager, Regulatory Affairs and Commercial teams for new product registration and launches in SEA to ensure business continuity
Working with Operations and Commercial teams on SKU optimisation, and collaborating with Commercial team to develop/maintain a list of priority customers and their product requirements
Overseeing and provides monthly reporting to Marketing Manager on product sales/pipeline in the SEA region
Analysing different target markets for specific intel on: market size/segments, projected growth, types of treatment, patient demographics, market trends, new business opportunities, and providing detailed reporting on market analysis
Creating/ editing marketing collateral including social media, website and digital materials in collaboration with Marketing Support Specialist
Participating in medical education activities, supporting the implementation of training workshops/courses and managing events, conferences and symposiums
Adhering to company policies and compliance guidelines at all times
Requirements
Degree qualification in a relevant field (e.g. Business Administration, Marketing, Biomedical Engineering, Nursing, Science etc.)
Minimum 3-4 years relevant experience as a Product or Marketing Manager within orthopaedic medical devices or Preferred minimum 6 years relevant Sales experience preferably in Sports Medicine, Endoscopy, Arthroscopy/Arthroplasty, Orthopaedics or related field
Able to independently navigate in different complex market environments within SEA for regulatory requirements and market preferences
Analytical with the ability to define problems, collect data, establish facts, and draw valid conclusions
High sense of responsibility and reliability, a proactive approach with a structured and independent working style
A team player, who is solutions focussed, with strong engagement, negotiation and influencing skills
Excellent communicator, efficient time manager and the ability to organise and prioritise
Ability to accept constructive criticism and handle difficult situations while maintaining professionalism and composure
Commercial, with a strong customer approach, who is also attentive to customers satisfaction and needs
Specialist knowledge and expertise in Arthrex product range.
Benefits
Compliance to Arthrex vaccination and serology policy requirement to perform duties in operating theatres.
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