Working student in product management and growth for a SaaS web app. Collaborate between product, marketing, and development teams to enhance product visibility and market potential.
Develop and implement growth and marketing strategies
Plan and manage online marketing campaigns (Google, LinkedIn, social media)
Use and manage provided content for campaigns and marketing activities
Analyze and improve SEO performance (particularly for EMEA markets)
Further develop the multilingual orientation of the web application
Focus on German and English with prospective expansion to additional EMEA languages
Derive and prioritize product adjustments for different markets
Work closely with the development team to implement changes
Analyze user data and continuously optimize conversion
Monitor APIs, integrations, and web application performance
Requirements
You are studying a related subject such as Business Informatics, Business Administration, Marketing, Computer Science or a comparable program and are interested in digital products and data-driven marketing.
Required: Strong interest in Product Management, Growth and digital marketing
Interest in UI/UX and conversion optimization
Basic understanding of web applications and digital products
Analytical thinking and a structured working style
Self-motivation and willingness to take responsibility
Excellent German and English skills
Advantageous: experience with SEO, performance marketing or social media ads
Experience with Google Ads, LinkedIn Campaign Manager or similar tools
Experience with international / multilingual marketing
Experience with web analytics (e.g. Google Analytics, Search Console)
Initial experience in product management or growth
Basic knowledge of web development (JavaScript, etc.)
Additionally important: You are currently enrolled and are expected to be able to work as a working student for at least another 1.5 years
You are comfortable with tools, platforms and new technologies
Interest in Microsoft Cloud technologies (e.g. Dataverse, Power Platform) is a plus — this can also be developed on the job
Benefits
Direct responsibility for a real product with international potential
Focus on building and scaling in the EMEA market
Insight into Product Management, Growth and Performance Marketing
Work on UI/UX optimization and data-driven decision making
Use provided content for campaigns and marketing
Introduction to Microsoft Cloud services and licensing models
Fixed salary + performance-based bonus → You benefit directly from the success of your measures and campaigns
High level of autonomy and direct collaboration with company leadership
Flexible working hours alongside your studies
Remote work possible
Prospect of a later role in Product Management / Growth
Job title
Working Student — Product Management & Growth – Web App, SaaS, Marketing, UI/UX
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