Hybrid Channel Sales Director – Carrier

Posted last month

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About the role

  • Channel Sales Director leading partnership strategy with insurance carriers at Aptia, a firm simplifying pensions and benefits solutions. Focused on market development and relationship growth.

Responsibilities

  • Identify, evaluate, and prioritize carrier partners based on market overlap, segment fit, distribution reach, and joint value potential.
  • Develop and maintain a carrier landscape and prioritization model aligned to Aptia’s growth objectives.
  • Lead outreach, relationship development, and strategic partnership formation with new carrier organizations and business units.
  • Establish and manage Joint Business Plans (JBPs) that include pipeline goals, co-selling strategies, enablement calendars, and marketing programs.
  • Serve as the primary commercial and strategic point of contact to build executive, sales, and program-level alignment.
  • Coordinate geographic territory alignment between carrier reps and Aptia Regional Sales Directors.
  • Drive regular co-selling rhythms, joint account planning, and broker/consultant engagement.
  • Deliver field training, talk tracks, and positioning that clearly articulate Aptia’s solution advantages.
  • Partner with Product & Implementation teams to identify and pursue integration and workflow enhancement opportunities that improve shared client outcomes.
  • Secure and deploy Marketing Development Funds (MDF) for events, webinars, campaigns, and field sponsorships.
  • Maintain partnership scorecards, pipeline reporting, and influence tracking within CRM and BI tools.
  • Lead structured business reviews (QBRs) with carrier leadership and Aptia executives.

Requirements

  • 7–10+ years in carrier partnerships, channel development, business development, benefits administration, or HR/benefits technology.
  • Demonstrated success identifying, developing, and scaling new carrier relationships—not just managing existing ones.
  • Strong understanding of carrier distribution models, broker networks, and employer benefit decision dynamics.
  • Ability to translate technical product and data workflows into clear, value-centered business conversations.
  • Proven track record of driving partner-sourced and partner-influenced revenue.
  • Executive presence combined with hands-on execution in the field.
  • Strong command of CRM and reporting tools, with a data-driven approach to performance tracking.
  • Willingness to travel 20–40% for partner and market engagement.
  • Bachelor’s degree required; MBA or equivalent commercial experience is a plus.

Benefits

  • Health insurance
  • Professional development opportunities
  • Flexible work arrangements

Job title

Channel Sales Director – Carrier

Job type

Experience level

Lead

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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