Manager overseeing field execution for Beyond Beer / High End brands at Anheuser-Busch. Collaborating with wholesalers to drive sales and market specific objectives.
Responsibilities
The Beyond Beer / High End Manager is the local market owner of field execution as the key connector of our field programs to our wholesaler partners.
This position will report to the Senior Commercial Director and will oversee Beyond Beer / High End brands execution at the local level.
This manager will work directly with wholesale partners for market specific objectives including increasing sales execution within accounts through our field sales programs and driving trial with our consumers.
In addition, this position will be accountable for managing an assigned geographic region through the effective planning, organizing, directing and execution of sales and marketing plans through the company distributor network and field initiatives.
They should spend 3-4 days in the market per week with their respective teams/wholesalers driving our key initiatives with 1 planning day in a home office.
Requirements
Bachelor’s Degree in Business Administration, Management or similar field preferred.
Must reside in Buffalo or Rochester NY.
5+ years of sales or marketing experience in beverage/alcohol industry preferred.
2+ years of wholesaler management experience.
Certified Beer Server or Certified Cicerone preferred.
Familiarity with VIP iDig, IRI, BIR, Power BI, Microsoft PowerPoint and Excel.
Conducts work in a standing and sitting position; however, job requires frequent standing, walking, bending, stooping, and light lifting.
Job requires the ability to be in physical retail locations, late night activations and travel.
Profound knowledge of craft beer and brewing process.
Strong communication and presentation skills (PowerPoint).
Ability to adjust a message to the audience.
Ability to use data to build a sell-in story.
Highly-creative’ able to generate fresh, impactful ideas and see them through to implementation.
Proven ability to think and move between strategic and analytical thinking as well as actual execution.
Ability to coordinate brand information, supply POS material, and keep lines of communication open with state’s wholesaler network in order to better sell through products.
Benefits
Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
Life Insurance and Disability Income Protection
Generous Parental Leave and FMLA policies
401(k) Retirement Savings options with a company matching contribution
Chance to work in a fast-paced environment among a company of owners
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