SEO Director leading GEO & SEO strategy across enterprise clients at Jellyfish. Ensuring alignment with organic search, content marketing, and digital PR initiatives.
About the role
- Senior SEO Manager responsible for executing organic search strategy for Corpay's fintech services across UK, EU, and ANZ regions. Collaborating in a hybrid working environment and driving commercial growth through SEO excellence.
Responsibilities
- Developing and implementing SEO strategies across multiple websites in the UK, Europe and Australasia aligned with the commercial business goals
- Leading the implementation across the technical SEO, content optimization, and link building initiatives
- Lead technical SEO programs ensuring best practices are applied to enhance site performance and search rankings
- Conduct in-depth technical SEO audits, identifying issues related to site architecture, crawlability, and indexation
- Exploring optimization opportunities for large language models (LLMs) and AI-driven search, ensuring we are set up for success, mitigating potential impact on our organic visibility and brand performance
- Collaborate with content managers across the regions to ensure SEO best practice is embedded into all content production across our websites
- Developing a clear roadmap to execute the SEO strategy, coordinating and assigning actions between our internal and external resources
- Monitor and report on SEO performance using Google Analytics, SEM Rush and Search Console against KPIs outlined within the strategies
- Conducting regular competitive analysis to benchmark our websites vs key competitors within their respective markets
- Staying up to date with the latest SEO trends, algorithm updates, and industry developments
- Providing regular performance reports and insights to stakeholders
Requirements
- Extensive hands-on technical experience in SEO, with a proven track record of developing, implementing and reporting on SEO performance
- Strong understanding of search engine algorithms and ranking factors
- Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, and Screaming Frog
- Excellent analytical skills and attention to detail
- Strong communication and collaboration skills
- Ability to manage multiple projects and meet deadlines
- Familiarity with HTML, CSS, and content management systems (CMS), ideally experience in working in Contentful
- Demonstrated success in improving organic search performance and communicating progress and performance to senior stakeholders
- Experience working with cross-functional teams, ensuring plans are aligned
- Analytical Expertise with the ability to work with large datasets, utilizing tools like Google Analytics 4 (GA4), Google Search Console, and enterprise SEO platforms to derive actionable insights
- Awareness and experience of LLM and AI influenced search, with the ability to guide stakeholders on opportunities, risks, and best practices
Benefits
- Competitive salary and benefits, including bonus, pension, health insurance, and life insurance
- Education assistance, certification reimbursement and professional development
- Welfare program
- Virtual fitness classes offered company-wide
- Employee discounts with major providers (i.e. wireless, gym, car rental, etc.)
- Philanthropic support with both local and national organizations
- Fun culture with company-wide contests and prizes
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