Hybrid Sports Nutrition Community Marketing Manager

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About the role

  • Sports Nutrition Community Marketing Manager at 1440 Foods developing grassroots brand strategies. Leading high-impact field marketing and community engagement initiatives to drive brand awareness and loyalty in targeted regions.

Responsibilities

  • Develop and execute field marketing and trade activation strategies that drive brand awareness, product trial, and conversion in priority regions
  • Build and scale regional college ambassador programs to connect with student athletes and campus communities and foster long-term brand loyalty
  • Identify priority colleges, gyms, retail partners, and community opportunities within assigned regions to maximize local impact
  • Recruit, train, and manage a team of part-time brand ambassadors to support sampling, retail demos, and experiential programs
  • Lead high-impact sampling initiatives focused on ready-to-drink products to drive first trial and repeat purchase in gyms, retail, and community settings
  • Build and maintain relationships with local athletes, influencers, gyms, and wellness partners to extend brand reach and credibility
  • Evaluate local partnerships and programs, using insights and results to improve and scale successful initiatives
  • Collaborate with marketing, PR, and digital teams to produce compelling photos and videos from field activations for social and digital use
  • Track and report on key performance metrics, including sampling volume, engagement, retail performance, and overall program effectiveness
  • Oversee program budgets, scheduling, and adherence to operational standards
  • Serve as a visible brand representative in the field and provide regular insights on consumer, athlete, and customer feedback.

Requirements

  • 5+ years of experience in field marketing, experiential marketing, or trade activation within CPG, sports nutrition, beverage, or athletic/lifestyle brands
  • Strong understanding of sports culture and athlete communities, with experience activating brands in these environments
  • Proven ability to recruit, train, and manage brand ambassadors or field teams
  • Experience supporting retail programs and working cross-functionally with sales and distributor partners
  • Strong project management and organizational skills, with the ability to manage multiple programs and priorities
  • Excellent communication and relationship-building skills, with comfort engaging athletes, partners, and community leaders
  • Creative thinker with a passion for event execution, storytelling, and consumer engagement
  • Ability to capture or oversee high-quality photos and videos from live events; social media experience is a plus
  • Comfortable using tools such as Microsoft Excel, PowerPoint, and CRM or field management platforms
  • Willingness to work a flexible schedule, including evenings and weekends as needed
  • Valid U.S. driver’s license and ability to meet company driving requirements
  • Ability to lift up to 50 lbs and support the physical demands of event setup and activation.

Benefits

  • Competitive compensation and benefits package
  • Career development and growth opportunities

Job title

Sports Nutrition Community Marketing Manager

Job type

Experience level

Mid levelSenior

Salary

$130,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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