Develop and execute a comprehensive health economics and market access strategy across HeartFlow’s portfolio, driving cost-effectiveness analyses in collaboration with internal teams and external experts.
Lead market access initiatives in partnership with the SVP of Market Access & Reimbursement, securing coding, coverage, and payment for future products through engagement with physician specialty societies, CMS, USPSTF, AMA, and other key stakeholders.
Align market access insights with organizational priorities, ensuring internal and external stakeholders are informed and equipped to support payment advocacy and expansion into new OUS markets.
Design compelling communication tools that articulate the clinical and economic value of HeartFlow’s technologies, including refined economic models, HTA submissions, and payer-focused clinical dossiers.
Drive evidence generation strategies with government affairs and clinical teams, shaping materials that strengthen HeartFlow’s value proposition with policymakers and regulatory bodies.
Engage senior leaders, payers, and providers in both public and private sectors to secure coverage, establish reimbursement pathways, and negotiate payer contracts for Heartflow’s products and services.
Foster payer partnerships post-coverage to support provider education, explore alternative payment models, and accelerate technology adoption.
Anticipate market trends and cultivate team capabilities to drive innovative, proactive market access strategies.
Act as a subject matter expert, educating cross-functional teams—including clinical, sales, marketing, and technology—on reimbursement and market access strategies that align with HeartFlow’s business objectives.
Requirements
Greater than 10 years of demonstrated success in health economics and reimbursement for medical devices, diagnostics, or pharmaceuticals, with strong connections to U.S. private and government payer organizations.
Minimum 7 years’ experience building, managing, and leading teams in Market Access, Payer Relations, and Health Economics required.
Bachelor’s degree required. Master’s preferred.
Exceptional communication skills with a proven track record of leading cross-functional teams to achieve successful coding, coverage, and payment for innovative healthcare technologies.
Deep understanding of reimbursement mechanisms across markets, with specific expertise in at-risk asymptomatic populations.
Significant experience in Health Economics & Reimbursement (HE&R) within the medical device sector.
Benefits
Bonuses
Equity
Job title
Vice President, Market Access Strategy, New Technology
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