Design, implement, and maintain integrations between WeChat, WhatsApp, LINE and the Salesforce ecosystem (CRM, Marketing Cloud, Data Cloud) across China and Asian markets
Collaborate with revenue operations, digital marketing, marketing communications, sales, and brand teams
Report to the Senior Developer & Supervisor of Global Marketing Automation
Support full lifecycle scoping, designing, developing, and monitoring projects and systems (24/7), including custom PHP Application (Laravel) and internal tools
Ensure smooth system integrations with internal servers to enhance operational efficiency, performance and scalability
Leverage Git for source control and Jira for requirements tracking
Define scalable infrastructure needs and design solution diagrams, application architectures, and process workflows
Identify and resolve data integration, processing, and activation challenges
Prepare comprehensive functional and non-functional specification documents focused on security, scalability, and performance
Map and automate targeted lead & customer journeys to enhance user experiences
Develop and manage data pipelines, ETL/ELT processes, and automation workflows using the Salesforce ecosystem
Build and maintain data logic, scripts, and audience segmentation strategies while adhering to local privacy regulations
Monitor, document, and analyze data flows to ensure accuracy and integrity
Mentor junior developers and marketing automation team members
Build automated test cases and conduct detailed end-to-end and UAT testing scenarios
Requirements
Bachelor’s Degree or equivalent work experience
5-7 years in full-stack development
2+ years of experience with social apps, specifically WeChat/WeCom and WhatsApp
Demonstrated expertise in JavaScript, PHP, Laravel, AMPScript, SSJS, Python, SQL, and HTML
Extensive experience integrating WeChat, WhatsApp, and LINE into the Salesforce ecosystem using APIs, SDKs, and middleware
Experience with Salesforce CRM, Marketing Cloud, Data Cloud
Strong knowledge of IIS and Windows Server management, PHP Stack optimization, and global system architecture
Strong knowledge of REST/SOAP APIs, webhooks, and event-driven architectures
Experience designing and maintaining scalable, high-performance solutions
Proven ability to lead full project lifecycles from conceptualization to post-implementation support
Extensive experience with Git version control and Jira for requirements tracking
Ability to conduct risk assessments and implement cybersecurity measures
Fluency in English and Mandarin
Thorough understanding of PIPL and global data privacy regulations
Experience building and managing data pipelines, ETL/ELT processes, and automation workflows
Experience with monitoring and 24/7 system support
Strong verbal and written communication and stakeholder management skills
Mentoring and team collaboration experience
Benefits
Flexible and competitive benefits plans offer the right options to meet your individual/family needs.
Flexible time off plans
Paid parental leave (maternal and paternal)
Vacation and holiday leave
End-to-end development of employees (professional development through onboarding and senior leadership)
Employee resource groups and inclusion initiatives
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