Hybrid Business Analytics Lead, Retail Lending Growth Marketing

Posted last month

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About the role

  • Team leadership role to enable data-based rigor and strategic direction; serving as an analytic mentor to team members
  • Support high-priority areas of marketing need with particular focus on Retail Lending (Home Lending, Student Lending, Auto Lending and Personal Lending) Acquisition and Growth
  • Liaison with Marketing Analytics team to leverage performance analytics to enable informed decision making and define KPIs
  • Manage the monthly Marketing Business Review deck creation (Retail Lending – Home Lending, Student, Auto and Personal) in conjunction with Marketing Analytics
  • Support the development of the strategic testing roadmap to constantly learn while also optimizing response across products, channels, and creative campaigns
  • Mentor team members on analytic tool and strategy implementation and monitoring, statistical scoring, business intelligence, data quality, and analytical product / solution development
  • Conceptualize, develop, and continuously optimize analytical solutions for executive management to enable data driven decision making
  • Analyze results and make recommendations for key business partners and senior management and communicate conclusions from complex analytical solutions to a wide range of audiences

Requirements

  • A fungible skill set, with the ability to nimbly flex support based on the highest priority needs
  • Effective storytelling: ability to influence others to align with proposed growth strategy, economic optimization, and acquisition levers through written and verbal communication
  • Strategic problem solver, who brings data-based solutions to solve complex business challenges
  • Creative, innovative thinker comfortable implementing new ways of working
  • "Owner mentality" with desire to cut through clutter and deliver results in white space opportunities
  • Strong written and oral communication skills, including the ability to influence partners and drive cross-functional alignment
  • Experience delivering high impact strategic analysis to drive business decisions
  • Experience bringing multiple stakeholders together to activate around a common vision and build consensus
  • Champions change and is energized by a challenge
  • Preferred Skills: Analytical Thinking; Business Intelligence (BI); Concept Development; Data-Driven Decision Making; Data Integration; Market Research; Performance Metrics; Qualitative Research; Strategic Planning
  • Competencies: Analytical Thinking; Business Acumen; Business Analytics; Consulting; Decision Making and Critical Thinking; Effective Communications; Emerging Technologies
  • Work experience: university/college degree with 5+ years of industry-relevant experience (or comparable combination of education, job specific certification(s), and experience)
  • Education: Bachelors
  • PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position

Benefits

  • medical/prescription drug coverage (with a Health Savings Account feature)
  • dental and vision options
  • employee and spouse/child life insurance
  • short and long-term disability protection
  • 401(k) with PNC match
  • pension and stock purchase plans
  • dependent care reimbursement account
  • back-up child/elder care
  • adoption, surrogacy, and doula reimbursement
  • educational assistance, including select programs fully paid
  • robust wellness program with financial incentives
  • incentive eligible with payment based upon company, business and/or individual performance
  • maternity and/or parental leave
  • up to 11 paid holidays each year
  • 8 occasional absence days each year
  • between 15 to 25 vacation days each year, depending on career level
  • disability accommodations for application process

Job title

Business Analytics Lead, Retail Lending Growth Marketing

Job type

Experience level

Senior

Salary

$76,500 - $124,200 per year

Degree requirement

Bachelor's Degree

Location requirements

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