Senior Product Manager focused on growth at Weedmaps, defining strategies and collaborating cross-functionally to enhance user acquisition and retention.
Responsibilities
Define and own the growth roadmap that accelerates shopper acquisition, activation, retention, and re-engagement across the Weedmaps ecosystem.
Translate business goals, shopper insights, and market opportunities into a clear, data-driven roadmap and prioritized backlog that drives measurable growth outcomes.
Lead cross-functional teams across Product, Marketing, Lifecycle, Data, Engineering, and Compliance to execute high-impact growth initiatives efficiently and collaboratively.
Develop and refine demand-generation strategies, optimize funnels, and build scalable growth loops through experimentation, rapid iteration, and continuous learning.
Monitor and report on the performance of growth initiatives - including adoption, engagement, and revenue impact - using quantitative and qualitative insights to guide strategy.
Engage deeply with the product and stakeholders to identify friction points and opportunities, ensuring the growth strategy reflects user needs and aligns with broader business goals.
Requirements
Bachelor’s degree or equivalent work experience
5+ years product management experience in a growth focused role.
Deep data background using self service analytics tooling (Mixpanel, Amplitude, Heap, etc)
Hands-on experience with martech/lifecycle tooling (Braze, Branch, Segment).
Experience partnering closely with Marketing and Lifecycle teams to build unified growth strategies.
Benefits
Physical Health (Medical, Dental & Vision)
401(k) Retirement Plan (employer will match contribution up to 3.5% of employee contribution)
Basic Life & AD&D - employer paid 1x salary up to $250,000
Student Loan Repayment/529 Education Savings with a monthly company contribution
FSA (Medical, Dependent, Transit and Parking)
Voluntary Life and AD&D Insurance
Critical Illness Insurance
Accident Insurance
Short- and Long-term Disability Insurance
Pet Insurance
Identity theft protection
Legal access to a network of attorneys
PTO, paid sick leave, and company holidays (including a 2026 holiday shutdown)
Product Owner for wall construction at INSTATIQ, utilizing advanced 3D printing technology. Driving innovation for sustainable and efficient building solutions in Stuttgart, Germany.
Junior Product Owner joining a fintech company to support product ownership and development. Collaborating with senior members to enhance financial management software solutions in a hybrid role.
Product Owner responsible for ownership and strategic direction of a financial management product. Collaborate with engineering teams and stakeholders to deliver high - quality software solutions.
Senior Product Manager responsible for product vision and strategy at PetroApp. Collaborating across teams to deliver solutions that align with business goals and customer needs.
Senior Product Manager at Made Tech, using human - centered technology to enhance public services. Collaborating with various teams to ensure effective product management and delivery.
Product Manager overseeing edible oils and fats product development from concept to market at Th. Geyer Ingredients GmbH. Ensuring efficient project execution and portfolio management within the food industry.
Senior Product Manager overseeing the PAM platform and back - office systems for an iGaming service provider. Ensuring product excellence and regulatory compliance while driving customer value.
Technical Employee in product management responsible for evaluating new products and implementing solutions at Calanbau Brandschutzanlagen GmbH. Collaborate with teams in fire protection and safety sector.
Technical Employee in Product Management for fire protection systems at CALANBAU Brandschutzanlagen GmbH. Involves product assessment, technical support, and standard solutions development.