Hybrid Principal Product Manager, Ads Platform

Posted last week

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About the role

  • Principal Product Manager leading product development and strategy for Snap's innovative advertising platform. Collaborating across functions to drive measurable impact and achieve revenue goals.

Responsibilities

  • Lead the development and scaling of innovative, high-quality products that power Snap’s advertising platform, with measurable impact in areas such as Ads Quality, Signals and Measurement, Brand & Sponsored AR, Retail Ads (DxA/DPA), or SMB Growth.
  • Craft and execute a comprehensive product strategy and roadmap that aligns with Snap’s revenue goals, leveraging deep customer insights, market opportunities, and data-driven decision-making.
  • Own the end-to-end product lifecycle, from identifying advertiser needs and gathering requirements to designing solutions, running experiments, and driving iterative improvements that deliver advertiser ROI.
  • Act as a strategic leader, aligning cross-functional teams, including Product Marketing, Marketing Science, and Solutions Engineering, to achieve critical business objectives and scale Snap’s advertising ecosystem.
  • Solve complex, high-impact challenges by making informed tradeoffs and delivering innovative solutions that address advertiser needs and support Snap’s broader revenue objectives.
  • Inspire and mentor product managers and cross-functional teams, fostering a culture of collaboration, innovation, and resiliency while building organizational capacity.
  • Collaborate closely with senior leaders and executives to align on priorities, communicate progress effectively, and ensure business goals are met.
  • Champion solutions that continuously enhance the effectiveness, efficiency, and scalability of Snap’s advertising platform through rigorous testing, analysis, and optimization.

Requirements

  • BS/BA degree or equivalent years of experience
  • 10+ years of experience building and shipping products at a technology company; OR a Masters and 9+ years of experience
  • Hands on experience across the entire product lifecycle including: defining product needs, prioritization, pre/post-launch execution

Benefits

  • paid parental leave
  • comprehensive medical coverage
  • emotional and mental health support programs
  • compensation packages

Job title

Principal Product Manager, Ads Platform

Job type

Experience level

Lead

Salary

$251,000 - $377,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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