Telco Solutions Bid Manager orchestrating bids at HPE, managing financials and project delivery for complex customer projects. Requires extensive project management experience and a University degree.
About the role
- Engagement Manager at SkyShowtime facilitating customer retention and engagement strategies. Collaborating across teams to enhance user experience and drive growth in a streaming service environment.
Responsibilities
- Plan, optimise, and execute customer engagement initiatives across channels using automation, custom audiences, and tailored programs throughout various customer lifecycle stages.
- Create and implement new use cases, designing automated and dynamic campaigns driven by data insights to boost engagement and increase customer lifetime value.
- Track and analyse campaign performance, working closely with data and analytics teams to improve customer engagement through data-driven insights.
- Develop and execute a test-and-learn strategy to continually enhance communication effectiveness across different channels and marketing programs.
- Collaborate with Content Experience & Merchandising teams to develop and support cross-channel initiatives that align with overall goals.
- Partner with the Product team to enhance the customer journey, ensuring seamless and engaging experiences across the platform.
- Collaborate with the broader marketing team to adapt campaigns and ensure relevance across customer segments and channels.
Requirements
- Experience with CRM, retention marketing, lifecycle marketing, digital marketing, or similar field preferably from a media, technology or B2C subscription-oriented business.
- Excellent understanding of email, push notification and In-app notifications.
- Hands-on experience with marketing automation tools (e.g., Braze or similar).
- Strong analytical skills and comfort with Excel, web analytics tools, etc.
- Expertise in audience targeting/segmentation, A/B testing, and optimisation for conversion and engagement.
- Ability to manage multiple projects and deliver strategic and tactical results.
- Enjoys collaborating across teams and holds excellent teamwork skills.
- Attention to details and process-oriented.
- Creative thinker with the ability to propose innovative and strategic solutions driven by insights and learnings.
- Must be fluent in English with excellent oral and writing skills. Additional European language capabilities are a plus.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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