Head of Product & Growth leading product strategy and development for TrueForm Concrete. Responsible for revenue growth and pipeline management in a cross-functional environment.
Responsibilities
Own TrueForm’s growth engine by leading product strategy and new product development
Manage Marketing and Product Development to execute a disciplined go-to-market plan
Responsible for revenue growth and gross margin performance
Lead a stage-gate NPD process: VOC → concept → validation → pricing → launch → lifecycle optimization
Build and execute the annual/quarterly GTM plan (segments, channels, key accounts support)
Partner with Finance on forecasting inputs, performance reporting, and investment business cases
Lead cross-functional initiatives that improve customer experience
Requirements
15+ years in product leadership and/or commercial growth roles
Demonstrated success building and executing product roadmaps and launching new products at scale
Strong pricing and unit economics capability
Proven leader of teams (Marketing and/or Product)
Experience partnering cross-functionally with Ops/Production to deliver launches, quality, and lead-time performance
Excellent executive communication skills; able to influence without direct authority
Preferred Experience in building materials, architectural/design-led products, surfaces, or related manufacturing environments.
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