Strategic design leader at Zoopla, leading a talented team of designers to evolve the product experience. Drive measurable outcomes through innovative design strategy and execution.
About the role
- CRO Manager optimizing customer journeys at proSenio GmbH, enhancing conversion rates and user experience through data-driven strategies.
Responsibilities
- Analyze and optimize customer journeys to continuously improve conversion rates and user experience
- Develop and implement an A/B testing strategy to validate data-driven improvements across the customer journey
- Interpret performance metrics (click-through rate, conversion rate, retention, bounce rate) to derive data-driven actions
- Proactively generate and analyze customer insights to support strategic and operational decision-making
- Identify and reduce friction points in the customer journey in close collaboration with marketing, product development, sales and customer service
- Conduct market and competitor analyses to identify innovative methods for conversion optimization
- Collaborate with the IT team on the technical implementation and testing of optimization measures
Requirements
- Several years of experience in conversion rate optimization (CRO), digital analytics, or a related discipline
- Strong expertise in optimizing digital services and customer journeys
- Experience with A/B testing tools (Google Optimize, Optimizely, VWO) and personalization strategies
- Knowledge of web analytics tools (Google Analytics, Hotjar, Verify.io, Heyflow)
- Proficient with UX/UI design tools (Figma or Adobe XD)
- Basic knowledge of HTML, CSS and JavaScript is an advantage but not required
- Excellent German and English skills for working in an international environment
Benefits
- Modern working environment and office facilities
- Flexible working hours and the option to work remotely
- A secure position in a fast-growing, socially relevant company located in the heart of Berlin (near S-Bahn station Tiergarten, Charlottenburg) or Augsburg
- Subsidized company pension plan
- Monthly tax-free benefits in kind
- Fully equipped staff kitchen, drinks and fresh fruit
- Flat hierarchies and an informal, first-name culture
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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