Hybrid Communication Lead

Posted 3 hours ago

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About the role

  • Communication Lead overseeing brand strategy and performance across channels for Payplug. Collaborating on strategic projects to enhance brand visibility and influence.

Responsibilities

  • As the right-hand to the Head of Brand & Comms, you are the operational lead for the brand’s image and its distribution across all channels.
  • As the reference for the company’s strategic initiatives, you independently orchestrate the operational strategy and ensure the performance of our content ecosystem.
  • You manage expert resources to guarantee the brand’s excellence in the market.
  • Actively contribute to defining the evolution of our identity and our strategic market positioning.
  • Drive the execution of an ambitious plan and manage the dedicated budget to significantly increase our share of voice.
  • Coordinate all interventions (internal and external) to ensure message consistency.
  • Maintain close collaboration with Group Communications (BPCE).
  • Define and run an effective influence and micro-influence strategy, both paid and organic.
  • Manage the operational activation of the internal ambassador network.
  • Supervise the content team and work closely with the Senior SEO Content Manager.
  • Orchestrate the systematic repurposing of pillar content into impactful formats tailored to each channel.
  • Lead the full execution of one to two annual brand campaigns.
  • Identify new opportunities for brand presence and positioning through proactive monitoring.
  • Analyze and present results on a monthly basis.

Requirements

  • 7 to 8 years of experience in communications
  • Significant experience at a communications agency, with references on large corporate clients / major accounts
  • Proven ability to manage multiple projects simultaneously in demanding, high-stakes environments
  • High agility and versatility
  • Strong adaptability to change and constraints
  • Autonomy and strong sense of priorities.

Benefits

  • Hybrid working arrangement + contribution of up to €350 for remote work equipment
  • 25 vacation days per year & 10 RTT days per year
  • Coffee, tea, snacks, Monday breakfasts, Friday apéros and other events for strong team life
  • Offices in Paris’s 13th arrondissement (Bibliothèque François Mitterrand)
  • Swile card (meal vouchers) worth €10 per day (56% covered by Payplug)
  • Alan health insurance (Blue program) 60% covered by Payplug / Second-parent leave (Parental Act)
  • Public transport or Vélib subscriptions 50% covered by Payplug
  • Moka.care for mental health support
  • Windoo: sports, wellness and personal development activities
  • 2 days per year offered to engage in team-building volunteering with associations via DayOne

Job title

Communication Lead

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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